Sports Direct discount codes for February 2023

These 24 Sports Direct discount codes will help lower the cost of trainers, sportswear, bags & sports equipment

Ways to Save at Sports Direct 

A Sports Direct discount code is, of course, the best way to lower the cost, but if there isn't one available, there are other ways to save on your sports apparel and equipment: 

  • Head to the Outlet: To find the biggest price cuts at Sports Directs, take a peek at the outlet. The outlet lets you shop by gender, size, deal, brand and category. The outlet offers whopping discounts, like up to 90% off.  
  • Student Discount: It's easy for students to score a deal, as there's a 10% student discount offer at Sports Direct in partnership with UNiDAYS or Student Beans. Simply sign up and verify your student status, for free, to claim your discount. 
  • Newsletter Sign-ups: Be ahead of the game and get the best deals before anyone else by signing up for the Sports Direct newsletter. Subscribing to the newsletter means you’ll be the first to receive info on the latest sales, offers and news.

Sports Direct Delivery & Returns FAQs

Can I get free delivery from Sports Direct?

Sports Direct doesn’t currently offer free delivery on its products. The cheapest delivery option is standard delivery which costs £4.99 and takes between 3 to 7 working days to arrive. 

Does Sports Direct do next day delivery?

Sports Direct does have a next-day delivery option. Standard next-day delivery costs £7.99 and you need to order before 20:00 to qualify. There’s also a carbon-neutral next-day delivery option (delivered by DPD) which costs £9.99 and you also need to order before 20:00 to use this service. 

Does Sports Direct do click and collect?

Sports Direct does have a click & collect option which costs £4.99. This service takes between 3-7 working days to arrive at your chosen store. A nice benefit of click & collect is that you can receive a £10 voucher when your click & collect order value is over £100 which can be spent in-store.  

What’s Sports Direct’s return policy?

If you’ve changed your mind about your order you can return it within 28 days of delivery. Make sure your order is unused, in its original packaging and sent with proof of purchase. Head to the returns section of the Sports Direct website, fill out the returns form and follow the steps. Once Sports Direct has received and assessed your order, a refund will be issued. 

Sports Direct Sales FAQs

Does Sports Direct have sales?

Sports Direct has seasonal sales that run throughout the year so keep your eyes peeled for Boxing Day, Easter and other seasonal events to save on your sportswear. Sports Direct also loves a Flash Sale - these sales offer massive price cuts on specific ranges but end very quickly so it’s worth signing up for the newsletter to find out as and when they’re happening.   

Will Sports Direct have a Black Friday sale?

You’ll be happy to hear that Sports Direct has had Black Friday sales in the past, including up to 80% off top sporting retailers. With this in mind, we’re expecting to see some jaw-dropping discounts in 2023 as well. In the past, Sports Direct has dropped Black Friday discounts before the actual day, so be sure to check here to find out about early sales.

Other Sports Direct FAQs

How do I contact Sports Direct customer service?

The quickest and easiest way to contact the Sports Direct team is through the live chat function on the website. Alternatively, you can send an email to Sports Direct through the customer support form on the website.   

Does Sports Direct have an app?

Sports Direct does indeed have an app and it's great for a quicker and easier shopping experience. The app gives users access to over 800 brands and a diverse range of products from their iOS or Android device.

What ways can I pay for my Sports Direct order?

Sports Direct accepts Mastercard, VISA, American Express, Apple Pay, PayPal, SOFORT, P24, iDEAL, Giropay, Bancontact, Alipay and gift card payments. 

What time does Sports Direct open?

There are loads of Sports Direct stores around the UK, and opening and closing times vary depending on the store. To find out the opening and closing times for your nearest shop, head to the store locator (opens in new tab) page and type in your postcode. 


How to use Sports Direct promo codes

1. Scroll through our latest Sports Direct discount codes.

2. Once you've found your chosen offer, click on it.

3. A pop-out box will appear that will reveal your code.

4. 'Copy' the code and head to the Sports Direct website.

5. Do your shopping, add everything to your basket and head to your shopping bag before checking out.

6. In your shopping bag or cart, you’ll see ‘Do you have a promotional code’ underneath your order summary. Enter your code in the box and click ‘Apply’.

7. If valid, the page will refresh and your total will be updated with the discount added accordingly. You can also add your discount code if you go straight to the checkout in the payment section.


Everything you need to know about the outlet

Woman in a white Nike sports crop top. Nike tick logo is black

(Image credit: Sports Direct)

If your wardrobe is in need of an update but you don’t want to spend loads of money, make sure you head over to the Sports Direct Outlet. Here you’ll find plenty of cracking deals on clothing items for men, women and kids, as well as unisex items, normally with up to 70% off. But there's more to the Sports Direct Outlet than the general Outlet sale, so what else is there? 

First, there's the 90% off Daily Deals section which, as the name suggests, are deals that change daily, but will always offer a whopping up to 90% discount. Here you'll normally find out-of-season clothing, but it's worth investing as the seasons' change in the blink of an eye and it won't be long until you can wear your new discounted clothing. 

There's also a Multibuys section, and you’ll find offers from some of your favourite sporting brands like Nike, adidas, Everlast and Puma across a range of sports attire. Multibuys give you the chance to save by stocking up and getting a discount, so it's really good for things like socks and underwear. 

The Last Chance to Buy section has clearance footwear, so it's a good place to start your search if you're specifically on the lookout for some new trainers. Make sure you pick up any deal you like though because once the shoes are gone, they won't be coming back!


 Hike in comfort and style 

Red Karrimor walking boots from Sports Direct against a white background

(Image credit: Sports Direct)

There’s nothing like going out and exploring the great outdoors. To make your adventures as comfortable as possible, it’s worth investing in a good pair of walking boots. Walking boots are designed to be sturdy, weatherproof and support your feet and ankles to help avoid aches and injuries. Sports Direct sells hiking boots, trainers and sandals from outdoor retailers like Merrell, Regatta and Karrimor, so you know you’ll be buying shoes that have been created by the experts. 

Sports Direct has walking footwear for men, women and children in a variety of styles, materials and price ranges so there is plenty of choice for everyone. But where is the best place to start your search for new footwear? When looking for some new walking footwear, there are a few things you need to consider. Are you more of a casual walker or are you looking to hike the mountains and beyond? 

If you’re more on the casual side, a pair of walking shoes might be the best fit for you. Walking shoes are more lightweight and flexible than traditional walking boots so great for short adventures. They also tend to be cheaper than walking boots, so great for those on a budget.

If you’re going on long escapades up mountains and on unsteady terrain, you’re going to want to get hiking boots that are high cut so that your ankles get full support and that are made of durable materials.

For those looking for the cheapest deals available, head to the Sports Direct Outlet, there’s a specific category for Outlet Boots so make sure you head there to snap up a deal. 

Bethan Girdler-Maslen
Acting Wellness Editor & Deals Writer

As T3's resident Shopping Expert and Deals Writer, Beth covers deals, discount codes, how to save money and seasonal holidays, including Black Friday, Cyber Monday, Amazon Prime Day, Boxing Day and Easter sales. Alongside her primary focus of deals, Beth is currently Acting Wellness Editor, covering all things sleep, yoga, relaxation and general wellbeing.


Having always been passionate about writing, she’s written for websites, newspapers and magazines on a variety of topics, from jewellery and culture, to food and telecoms. You can find her work across numerous sites, including Wedding Ideas Magazine, Health & Wellbeing, The Bristol Post, Fashion & Style Directory and more. In her spare time, Beth enjoys running, reading, baking and attempting DIY craft projects that will probably end in disaster!

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About Sports Direct

Sports Direct was founded in 2008 and is the largest sports-goods retailer in the UK. With the tagline ‘Sports Starts Here’, Sports Direct has the latest fitness and sports clothing, footwear and accessories for a range of sporting activities. As a certified reseller, Sports Direct stocks and sells popular sports-fashion brands, including adidas, Air Jordan, Champion, Everlast, Lonsdale, New Balance, Nike, Puma, Reebok, Regatta, Sketchers, Under Armour and Slazenger among many others! 

Written by

Bethan Girdler-Maslen Bethan Girdler-Maslen Acting Wellness Editor & Deals Writer

As T3's resident Shopping Expert and Deals Writer, Beth covers deals, discount codes, how to save money and seasonal holidays, including Black Friday, Cyber Monday, Amazon Prime Day, Boxing Day and Easter sales. Alongside her primary focus of deals, Beth is currently Acting Wellness Editor, covering all things sleep, yoga, relaxation and general wellbeing.


Having always been passionate about writing, she’s written for websites, newspapers and magazines on a variety of topics, from jewellery and culture, to food and telecoms. You can find her work across numerous sites, including Wedding Ideas Magazine, Health & Wellbeing, The Bristol Post, Fashion & Style Directory and more. In her spare time, Beth enjoys running, reading, baking and attempting DIY craft projects that will probably end in disaster!

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