John Lewis launched its Black Friday offers earlier in 2024 than ever before, in the first week of November. You can already browse hundreds of offers on laptops, Apple products, coffee machines and more!
In a press release from the retailer last year, data suggests the '12 Days of Christmas' have been replaced by a 45-day countdown – with the average person expected to start shopping as early as 10 November, hence why JL stars even earlier with their sales extravaganza.
Shop the John Lewis Black Friday Sale 2024
John Lewis' sales have several advantages over other Black Friday sales. For example, JL offers a minimum 2-year guarantee on all electricals and five years on TVs at no extra cost. The range is about the highest-quality products at all price points. You'll find yet more offers at T3's best Black Friday deals roundup.
Finally, John Lewis' Cyber Monday page is already available, so you'd better head over and browse those early offers now. Cyber Monday is the first Monday after Black Friday—this year, it's Monday, 2 December 2024.
Best John Lewis Black Friday offers
When will the John Lewis Black Friday 2024 sale start?
Like last year, the John Lewis Black Friday Sale kicked off on 1 November 2024, a month before the official start of the shopping event. When it comes to Black Friday, John Lewis & Partners' selection of offers is always very impressive, including major label TV and audio, phones, fashion and footwear discounts. The standard 2-year warranty on any purchase also delivers great peace of mind and buyer protection.
Highlights from the John Lewis Black Friday Sale
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John Lewis Black Friday Sale by brand
- Apple: up to £140 off
- LG TVs: up to £500 off
- Samsung TVs: up to £400 off
- Dyson: up to £149 off
- Garmin watches: up to £130 off
- Bosch: up to £100 off
Best John Lewis Black Friday offers by category
Benefits for shopping the John Lewis Black Friday Sale
- Free delivery on orders over £50
- Free Click & Collect on orders over £30 from thousands of points nationwide, including John Lewis, Waitrose, Booths and Dobbies shops
- John Lewis' free-to-join My John Lewis membership scheme gives you personalised discounts, a money-off voucher after your first purchase and special rewards on their My John Lewis anniversary, along with a number of other exclusive benefits
Tips for shopping the John Lewis Black Friday sale
To get the most out of John Lewis' Black Friday Sale in 2024, you need to be prepared, especially if you’re shopping across multiple sites. Below are our tips on how to shop the John Lewis Black Friday sales. For tips on other retailers like Amazon, Currys, Argos, Very, AO.com and ASOS, just click those links!
1. Create a wishlist
Create a wishlist of products that you want to buy in the John Lewis Black Friday sales. For example, if you’re looking for a new hairdryer, make sure you know what brand, style and power you want before you start shopping. When you do this, make sure to check what site this is available at.
John Lewis is well-known for their beauty and fashion products and often discounts these products, so it’s ideally the best place to shop for the best prices.
Making a wishlist means you won’t waste time flicking through the sales, waiting to have your attention grabbed by something you don’t need. This also saves you from finding something that you really like, and when you go to buy it, you find that it’s sold out.
2. Do your research
Whenever you shop for anything – especially if it's online – it’s important to do your research. Do this for the products you want to buy and the store you want to buy it from. Make sure you check the original prices and protection policy so you get a better idea of how good the offers are and if they come with any protection guarantees.
When researching the store, check delivery details and return policies to find out how you can track your order, when it will arrive, how to refund an item and how many days you have to return it. John Lewis has many delivery options, including click-and-collect from local shops, next and named delivery and free UK mainland delivery, so make sure you check what you want before shopping.
3. Create a John Lewis account
If you’re shopping from John Lewis this Black Friday, create an account before you start shopping the sales. It’s best to have a John Lewis account if you’re paying online, so rather than hurrying to make one on the day, set one up early to avoid the stress. Having an account helps you manage your orders, track your delivery, add items to your wishlist and more.
4. Download the John Lewis app
The free John Lewis app is designed to give you up-to-date stock information and the best offers while you’re on the go. If you’re working on Black Friday, downloading the app will be especially helpful so you won’t miss out on any great discounts on your favourite products. plus can browse the deals during your lunch break!
5. Check previous Black Friday offers
Finally, check last year’s Black Friday sales to get a better scope of what to expect this November. This can help you understand what kind of discounts were available last year and what items were the most popular. It’s also good to find out how quickly things sold last year, what they were and when the sales started so you’re prepared for the day.
My John Lewis members benefits for Black Friday
One of the best ways to get the best prices at John Lewis during Black Friday is by becoming a My John Lewis member. You don't have to do anything other than sign up for a John Lewis account. When you do, you unlock member benefits, which can help you save more money all year round, especially during big sales seasons. If you download the John Lewis app too, you also get easier access to exclusive members offers.
On Black Friday (and throughout the year), My John Lewis members get special and personalised discounts, plus money-off vouchers after your first purchase and rewards on your My John Lewis anniversary. So, if you sign up to My John Lewis before Black Friday, you'll receive a discount voucher during the sales and the following year, you'll be given a reward before the next Black Friday sale: win-win!
Members can also enter exclusive competitions, and they'll receive members' treats throughout the year, like brand discounts, free food in John Lewis cafes and members' events.
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Matt Kollat is a journalist and content creator who works for T3.com and its magazine counterpart as an Active Editor. His areas of expertise include wearables, drones, fitness equipment, nutrition and outdoor gear. He joined T3 in 2019. His byline appears in several publications, including Techradar and Fit&Well, and more. Matt also collaborated with other content creators (e.g. Garage Gym Reviews) and judged many awards, such as the European Specialist Sports Nutrition Alliance's ESSNawards. When he isn't working out, running or cycling, you'll find him roaming the countryside and trying out new podcasting and content creation equipment.
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