Google Pixel 5 set for huge price cut to battle the iPhone 12

Pixel 5 price leak reveals how Google plans to take on Apple with its next flagship

Google Pixel 5
(Image credit: Google)

Google's Pixel 5 is right on schedule for a fall release, alongside a 5G version of the Pixel 4a that was all set to launch earlier this year, but was delayed due to the pandemic. 

Both the Pixel 5 and Pixel 4a 5G are expected to debut at the end of the month, perfectly positioned to take on the iPhone 12, but it's going to need to up the ante if it wants to stand a chance against Apple's next flagship. Luckily, it seems that Google has anticipated this and is preemptively lashing out with a doozy of a price drop.  

Twitter leaker Nils Ahrensmeier has leaked the alleged price and colorways of both the Pixel 5 and 4a in Germany, saying the Pixel 5 will be available in green or black, while the Pixel 4a will come in black or white. This is in line with leaked images of the handsets which show off the white and black variants of the respective smartphones. 

The price tag on the Pixel 5 will reportedly be €629 including tax, while the Pixel 4a 5G will be €499. They add that this translates to around $649 for the Pixel 5, which is on par with the original Pixel's price.

If Google is rolling back the pricing to that of its first smartphone, that's great news for customers. By comparison, the Pixel 4 started from $799, so this is a huge price drop if it comes to fruition.

Google's most successful phone to date has been the Pixel 3a, and while we're not expecting the Pixel 5 to replicate its success with its less-than-premium specs, the lower price might help boost sales, but take this with a pinch of salt until we hear something more official.

Source: TechRadar

Shabana Arif

Shabana worked at as News Editor covering tech and gaming, and has been writing about video games for almost a decade (and playing them since forever). She's had bylines at major gaming sites during her freelance career before settling down here at T3, and has podcasts, streaming, and video content under her belt to boot. Outside of work, she also plays video games and should really think about expanding her hobbies. If you have any tech or gaming tips, shoot over an email or DM her on social media.