Forget Black Friday – YETI’s Gear Garage explodes with limited-edition Blue Camo drop

A fresh limited-edition colourway hits the Gear Garage, while both sides of the Atlantic finally get in on the action at the same time

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YETI Blue Camo
(Image credit: YETI)

YETI has opened the doors to a major new Gear Garage update today, and it’s a big one: the brand’s new limited-edition Blue Camo colourway has officially landed.

It’s the first time in 2025 that both the US and UK/EU Gear Garage sales are live simultaneously, giving fans on both sides of the pond something new to chase.

The range spans everything from the Tundra 45 Hard Cooler to 20 oz, 30 oz and 42 oz tumblers, 12–36 oz bottles, the one-gallon and half-gallon jugs, a 12 oz Colster, shot glasses, and even a matching flask.

It’s one of the most extensive colourway pushes YETI has released through the Garage in years, and, crucially, it’s limited once the stock is gone.

Over in the UK, today’s drop is smaller but still noteworthy, bringing Blue Camo to a curated selection of drinkware plus a collectors’ patch.

YETI Blue Camo patch

(Image credit: YETI)

That’s in addition to the items released earlier in the week:

  • Day 1: The “Slick Horns” Gear Garage kickoff
  • Day 2: The surprise addition of 12L and 18L Ranchero Packs, as well as ultra-limited store-exclusive patches from cities including LA, Denver, NYC, Washington D.C. and YETI’s home base in Austin.

Today’s launch ties the whole thing together: a high-demand colourway in the US, a tighter curated drop in the UK, and a rare moment where the Gear Garage aligns globally.

With Camo already one of YETI’s most popular styles, you can expect Blue Camo to disappear fast, especially the larger US SKUs, which rarely get this kind of limited-edition treatment.

Matt Kollat
Matt Kollat
Section Editor | Active

Matt Kollat is a journalist and content creator for T3.com and T3 Magazine, where he works as Active Editor. His areas of expertise include wearables, drones, action cameras, fitness equipment, nutrition and outdoor gear. He joined T3 in 2019.

His work has also appeared on TechRadar and Fit&Well, and he has collaborated with creators such as Garage Gym Reviews. Matt has served as a judge for multiple industry awards, including the ESSNAwards. When he isn’t running, cycling or testing new kit, he’s usually roaming the countryside with a camera or experimenting with new audio and video gear.

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