Voda sends forth its WP7 troops.
It boasts the necessary 1GHz Qualcomm processor as well as a 5-megapixel camera and a 3.8-inch screen. It'll be available for free from £25 a month, with 300 minutes, unlimited texts and 500 minutes of data on a 24-month contract. The handset will be available on Microsoft's heavily co-ordinated WP7 D-Day of 21st October.
Likewise with the LG Optimus 7, LG's big comeback handset, which will start at £30-a-month for two years. For that you'll get 600 minutes, unlimited texts and data.
While Vodafone has the first run at these handsets, O2 has exclusivity with the HTC HD7, while Orange gets the HTC Motzart. The competition is already hotting up.