Xbox Series X price leaks – and it's the news nobody wanted to hear

An employee of a retailer has leaked the Xbox Series X price they can see on their in-store system

Xbox Series X
(Image credit: Microsoft)

Wait a second. Every Xbox Series X report released over the past few months has confidently stated that the new flagship Xbox console was going to ring in for less than the Sony PS5 when launched this winter holiday season.

Those reports had been based on unsubstantiated comments from Reddit poster Dusk Golem, who said that they had been privy to confidential, insider information that stated that not only was the Xbox Series X "far more powerful than the PS5" but that "Microsoft are ready to lowball Sony when it comes to price" of the console, too.

A more powerful console that was also cheaper? Sounds too good to be true.

Well, a brand new leak has just indicated that it could very well have been too good to be true, after all.

That's because, as surfaced on Twitter by user @THTHEREDDRAGON, massively respected games industry writer, host and actor Alanah Pearce states that she has been sent a picture from a source at a retailer that shows that the price of the Xbox Series X is actually $599.

$599. Now that is not cheap. Indeed, it is the disastrously high price point that the Sony PS3 was launched at in the United States, and we all know how badly that went.

It was a price that was so high that it crippled the PS3's launch in terms of sales and left Microsoft an open goal to go ahead and win the console generation, which it proceeded to do by a country mile with its Xbox 360 console.

So, if this leak is true, and Microsoft is going to "lowball Sony when it comes to price", is Sony's PS5 going to retail for even more than $599? That doesn't seem right to us at T3 at all. Why would Sony, who has been burnt once before by a $599 price point, then proceed to launch a console that costs even more?

The truth is, Sony wouldn't, unless it was trying to commit console gen seppuku.

With that eventuality discounted, that leaves three likely things possible. Firstly, the $599 price point isn't accurate, and the Xbox Series X will retail for less than that. The second possibility is that, actually, the PS5 and Xbox Series X will cost the same amount, be that $599 or (more likely) less than $599. And thirdly, and most worryingly for Xbox gamers, is that the Xbox Series X will cost more than the PS5.

Could the Xbox Series X be launched at a higher price point than the PS5, with the Xbox system put on the market for $599 while the PS5 launches at $499? Absolutely, as it is technically on paper the more powerful console. However, with Xbox still reeling from a brutal beatdown in the PS4/Xbox One console gen, we're not convinced one jot that pricing the Xbox Series X above the PS5 is wise.

Microsoft need to claw back install base share this generation, and while the all-digital Xbox Series S will almost certainly help in that regard, to have your flagship console massively outsold by the competition due to a sky-high price point will definitely not help.

Right now, the pricing and release dates of all the next gen consoles remain up in the air, so here at T3 we advise gamers to take this latest leak with a big pinch of salt. Official prices for the PS5, PS5 Digital Edition, Xbox Series X and Xbox Series S will likely arrive soon, so until then we're going to keep our fingers crossed and just look forward to playing great Xbox Series X games and PS5 games.

Robert Jones

Rob has been writing about computing, gaming, mobile, home entertainment technology, toys (specifically Lego and board games), smart home and more for over 15 years. As the editor of PC Gamer, and former Deputy Editor for, you can find Rob's work in magazines, bookazines and online, as well as on podcasts and videos, too. Outside of his work Rob is passionate about motorbikes, skiing/snowboarding and team sports, with football and cricket his two favourites.