Insta360 is having its biggest sale I've seen for Amazon Prime Day
Some of its all-seeing action cams will be slashed by more than 50% for the event

If you’ve been eyeing up Insta360’s all-seeing action cams, it might be time to put your money where your mouth is.
That's because Amazon’s Prime Day sale is dishing up some of the biggest discounts we’ve seen yet on the brand's lineup of devices, including some serious money off the once-upon-a-time-flagships, the X4 and X3 cameras.
What was once the brand’s most powerful camera before the launch of the Insta360 X5 earlier this year, the X4 will have a whopping 30% off when the event kicks off on 8 July, bringing the price down to $349.99 from its usual $499.99.
For that, you’re getting 8K 360-degree video, next-gen FlowState stabilisation, a super-sharp Gorilla Glass display, and a whopping 135-minute battery life. Basically, everything you need to shoot smooth, immersive content that looks better than any iPhone can offer.
This isn’t the first time the Insta360 X4 has dropped in price, but it’s still one of the best deals we’ve seen yet. For under $350, you’re getting a futureproof action cam with jaw-dropping 8K 360-degree video, buttery-smooth stabilisation, a huge 135-minute battery life and AI-powered editing that makes even your casual footage look pro. A super good deal on a seriously capable bit of kit.
And that's not the only Insta360 cam that's planned to be massively discounted. There’s the older but still brilliant Insta360 X3, which might be the better pick if you’re on a tighter budget as it's going to have a whopping 44% off when the event starts next week - that's down to just $249.99. and still delivers rock-solid 5.7K 360 video, waterproofing, and the same AI-powered app that makes editing stupidly simple.
A bunch of other Insta360 gear is also seeing deep discounts during Prime Day. The compact Link 2C webcam will go slashed by 33% to $99.99, the Link 2 is getting a 25% cut to $149.99, and both the Ace and Ace Pro action cams will be dropped by a massive 47% to just $199.99 and $239.99 respectively.
Even the older ONE X2 will be getting a price chop, down 47% to $229.99 - not bad if you just want solid 360 video on a budget.
With some 360 devices with more than half off, the incoming Prime Day event, which will run 8-11 July, might be the excuse to finally level up your action cam game.
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Lee Bell is a freelance journalist & copywriter specialising in technology, health, grooming and how the latest innovations are shaking up the lifestyle space. From national newspapers to specialist-interest magazines and digital titles, Lee has written for some of the world’s most respected publications during his 11 years as a journalist.
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