Samsung's 5-star Galaxy S24 Ultra flagship drops by 24% to lowest-ever price

The best phone of 2024 is at its best price: only £834!

There are so-called deals with a few quid off – especially ones that appear around Amazon Prime Day 2024 – then there are champion deals like this one: Samsung's best phone of 2024, the Galaxy S24 Ultra, has a massive 24% off its recommended retail price, bringing it down to the lowest-ever. 

See the Samsung Galaxy S24 deal here

Listed at just £833.97, that's a mega £266 off the typical £1,099 asking price (for the 256GB storage model). I've verified it's the cheapest using third-party monitoring site CamelCamelCamel, and checking Samsung's official store confirms the brand is still selling at the full asking price. 

Samsung Galaxy S24 Ultra (256GB): was £1,099, now £833.97 at Amazon

Samsung Galaxy S24 Ultra (256GB): was £1,099, now £833.97 at Amazon

The T3 Awards 2024 winner of Best Phone, the Samsung Galaxy S24 Ultra is the best-of-best when it comes to Android phones. Its new flat-screen design works beautifully with the integrated S Pen stylus, giving this flagship a major unique point of difference compared to its competition. Add great cameras and, at this price, you're not going to buy better. 

As said in T3's Samsung Galaxy S24 review: "This flagship really is the jewel in Android's crown for 2024," helped by its "cameras being even more capable thanks to a new 5x optical zoom." There's no compromise to any aspect of this Samsung phone, which is why it won Best Phone in the T3 Awards 2024

There are a lot of eyes on Samsung right now, with the brand's July Galaxy Unpacked event just around the corner – the expectation there being new folding phones – so its onwards and upwards. There's no Galaxy S25 expected until next year, though, which is why this S24 Ultra deal remains even more relevant. 

So if you're in the market for one of the best Android phones ever, this pre-Amazon Prime Day deal on the Samsung Galaxy S24 Ultra is as good as it gets. The only 'negative' is that you don't get a colour choice – it's for the black finish model only (but, let's be real, that's the one most people will want anyway).

Mike Lowe
Tech Editor

Mike is the Tech Editor at He's been writing about consumer technology for 15 years and, as a phones expert, has seen hundreds of handsets over the years – swathes of Android devices, a smattering of iPhones, and a batch of Windows Phone too (remember those?). But that's not all, as a tech and audio aficionado his beat at T3 also covers tablets, laptops, gaming, home cinema, TVs, speakers and more – there's barely a tech stone unturned he's not had a hand on. Previously the Reviews Editor at Pocket-lint for 10 years, he's also provided work for publications such as Wired, The Guardian, Metro, and more. In addition to his tech knowledge, Mike is also a flights and travel expert, having travelled the globe extensively. You'll likely find him setting up a new mobile phone, critiquing the next MacBook, all while planning his next getaway... or cycling somewhere.