Switch Up is a new service from O2 that lets you swap your current phone for a new one at any time. It's a new feature that comes as standard as part of any Plus Plans or as a bolt-on with any other plan for £3.99 a month.
When we have become used to being tied into the same device for two or three years on a contract, Switch Up seems almost too good to be true. So what is the catch?
The answer is that there really isn't one. As long as you have a Plus Plan with O2 (SIM only won't cut it) or are paying for the Switch Up bolt-on, you can upgrade at any time. Simply head into an O2 store and they will check your phone over. If it's still in good working order – and passes the grading conditions – then they will swap the phone over and set you up on a new contract.
There's no limit on the number of times you change your phone. You could call in every month, or even every week, and swap to a new handset. It's certainly one way to keep that box-fresh feel to your phone.
One thing to note is that the price of your contract will change depending on the phone you pick, and that each time you swap you are essentially starting a new contract – so that 24 or 36-month agreement goes back to month one. But that's hardly a problem if you can keep changing your phone anyway.
If you're an Android user, you may want to try out the Samsung Galaxy Z Fold 4 for a while, and then switch over to the Samsung Galaxy Z Flip 4 for a while after. Or maybe see how the Google Pixel 6a or Pixel 6 Pro hold up.
Apple users can try the latest flagship iPhone 14 Pro Max or the new iPhone 14 Plus, then maybe compare it to the iPhone 13 Pro or even the iPhone 13 mini.
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The beauty of being able to change to a new contract is you can also find a phone that fits your budget. If you're feeling a bit flush, you can opt for one of the premium models, while if you're looking to save some cash, you can always pick something a bit more basic.
In a time when we are used to being able to swap and change our streaming channels and other subscriptions at a moment's notice, the O2 Switch Up makes sense. It's potentially a great way to try out a range of phones without being tied to them for the next three years.
If you are looking for more phone ideas, see our guides below.
Best phone guides
- Best phones 2022
- Best Android phones 2022
- Best gaming phones 2022
- iPhone 14
- iPhone 14 Plus
- iPhone 14 Pro
- iPhone 14 Pro Max
Phone buying tips
The phones we’re excited about in 2022 and 2023
On the look out for a new handset? These are the models causing a stir right now.
O2’s Switch Up plan means you always have the best phone
Discover more about how O2's Switch Up plan works and how you can use it.
The complete guide to mobile gaming
Want to game on your phone? This is what you should be looking for from your handset.
Level up your photos, gaming, fitness and more
O2 Switch Up allows you to change your phone to suit your interest, as often as you like.
The best O2 deals
The best O2 deals right now, including SIM-only and contract deals on a wide range of handsets.
As T3's Editor-in-Chief, Mat Gallagher has his finger on the pulse for the latest advances in technology. He has written about technology since 2003 and after stints in Beijing, Hong Kong and Chicago is now based in the UK. He’s a true lover of gadgets, but especially anything that involves cameras, Apple, electric cars, musical instruments or travel.
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