This was a hotly contested category in the T3 Awards 2019 as so many tech brands have impressed us this year, but the judging panel picked Samsung as the winner for the Brand Of The Year award.
Samsung has been on a real roll recently. It’s Galaxy smartphones consistently score top marks in our reviews, while Samsung’s mobile division has continued to innovate, whether that’s with the Galaxy Fold (which still impresses us despite its launch setback) or the all-screen Samsung Galaxy A80 with its sliding, swiveling camera.
In TV, we were blown away by the 8K Q950, but even in the 4K arena, Samsung is killing it. Its Q90 QLED TV gets five star reviews across the web. It’s not just the picture quality of Samsung TVs that we love – Samsung’s One Connect system, which means you literally just need to run one cable into the back of your TV for all your inputs with all your connections being housed in the One Connect box, is so elegantly simple we wonder why more TV manufacturers don’t offer a similar solution.
Samsung’s attention to those small details continues across other product categories. The Samsung AddWash system lets you pause your washing machine mid-wash to add a forgotten sock or add items at the rinse stage, while its Family Hub fridges feature wireless touchscreens for family calendars, grocery shopping, smart come control and more. And in the home office, Samsung’s Space Monitor, with its integrated clamp, is a perfect solution for keeping your desk decluttered.
When it comes to Samsung products there’s a consistent quality that means you can buy with confidence. Whether it’s a phone, a fridge, a TV or a gaming monitor that you’re purchasing, you can be sure it will be a quality item, and that’s why we’re delighted to name Samsung Brand Of The Year.
Full shortlist: Amazon, Apple, Google, Huawei, LG, Microsoft, Samsung
Check out more of this year's award winners on our main T3 Awards 2019 page.
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Paul Douglas is Global Digital Editorial Strategy Director at Future and has worked in publishing for over 25 years. He worked in print for over 10 years on various computing titles including .net magazine and the Official Windows Magazine before moving to TechRadar.com in 2008, eventually becoming Global Editor-in-Chief for the brand, overseeing teams in the US, UK and Australia. Following that, Paul has been Global Editor-in-Chief of BikeRadar and T3 (not at the same time) and later Content Director working on T3, TechRadar and Tom's Guide. In 2021, Paul also worked on the launches of FitandWell.com and PetsRadar.
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