Apple iCloud: music labels signed up
Deals mean streaming service is imminent.
Apple’s iCloud music streaming service has edged closer to reality, with “music industry sources” telling Cnet that Cupertino has signed a licensing deal with EMI. Warner Music has already put pen to paper, with the sources claiming Universal and Sony will sign on the dotted line next week.
That means Apple could well reveal iCloud at its Worldwide Developers Conference (WWDC), which starts on 6 June in San Francisco. The event is this year focused on Mac OS X and iOS, but with the iPhone 5 not expected to be launched, surely iCloud will be the “one last thing” announced during the opening keynote speech.
The deals with all four major labels will give Apple a major lead on Google and Amazon, both of whom have recently launched cloud storage and streaming service without label approval. Their services allow punters to store their own tunes in the cloud and stream them to phones and PCs, but do not have Spotify-style access to millions of tracks.