Amazon Prime Day 2023: early Black Friday discounts right now

Prime Big Deal Days is over but there are still some great deals to be had

Amazon Prime Day 2023
(Image credit: Future)

Amazon Prime Big Deal Days is officially over for 2023. Though there are still plenty of deals still available to tide you over until Black Friday sales commence in November. 

Prime Big Deal Days – or Prime Day 2 – ran from 10th to 11th October 2023 and saw a return to the kind of discounts we're used to in July and as big as those during Black Friday. 

The deals are exclusive to Prime members and the number of bargains on offer run into the many hundreds, all across multiple categories, including tech, home, lifestyle, and fitness. 

While most of the deals are now over, some still remain and we've picked out some of the best offers below. Plus, if you're looking to buy now, you can get more money off your purchases using these Amazon discount codes.

Prime Day deals

Most of the deals have now finished but there are still a few still going. These are some of the best that we've found.

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Acer Nitro 5 15.6-inch: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FAcer-Nitro-AN515-46-Gaming-Laptop%2Fdp%2FB0B1VSYNTB%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £1799 now £1247.97
Save 34% –
With 16GB of RAM and an AMD Ryzen 7 processor, this is a gaming machine that could run pretty much anything you throw at it. 1 TB of storage will hold plenty of your favourite games.

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MSI Summit 13-inch laptop: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FMSI-Summit-Inch-FHD-Laptop%2Fdp%2FB0BSLQV7VZ%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £1549 now £744.80
MSI is normally known for its gaming efforts, but this proves it's just as capable of creating a stunning everyday laptop. A 1TB SSD, 16GB of RAM and i7 processor make this one of the fastest machines at this new price point (almost half off!).

Nothing Ear (Stick): was £99 now £69 at Amazon

Nothing Ear (Stick): <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FNothing-Ear-stick-comfortable-lightweight%2Fdp%2FB0B45WH7TN%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £99 now £69 at Amazon
Sound meets style with the Nothing Ear (Stick). Featuring a unique lipstick style case and Nothing's signature minimalist look these headphones ooze cool. Use the accompanying EQ app to find your perfect sound or just enjoy the super lightweight buds that you forget are even in your ears.   

Sony WF-C500: was £90 now £55.98 at Amazon

Sony WF-C500: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FSony-WF-C500-Wireless-Headphones-Built-Black%2Fdp%2FB09FKGJ1CB%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £90 now £55.98 at Amazon
The best budget earbuds bar none are now even cheaper. At this price they're an essential purchase, and with a manual equaliser in the accompanying app, you' won't struggle to find a sound that you love.

Sony WH-1000XM4: was £350 now £239 at Amazon

Sony WH-1000XM4: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FSony-WH-1000XM4-Cancelling-Wireless-Headphones-Black%2Fdp%2FB08C7KG5LP%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £350 now £239 at Amazon
The predecessor to our favourite wireless headphones pack an incredible sound and top-tier noise cancelling that still makes them a five-star product. This is an enchanting price for one of the best products out there.

Apple AirPods Max:&nbsp;was £549 now £499 at Amazon

Apple AirPods Max: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FNew-Apple-AirPods-Max-Space%2Fdp%2FB08Q2CYLTQ%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £549 now £499 at Amazon
Apple's premium over-the-ear headphones look stylish, sit nicely on the ears and sound impressive. Right now the Apple AirPods Max have 9% off. Perfect for iPhone users.

Xbox Elite Controller Series 2 (Core Edition): was £114 now £98.99 at Amazon

Xbox Elite Controller Series 2 (Core Edition): <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FXbox-Elite-Wireless-Controller-Core%2Fdp%2FB0B9GJLV2D%2F%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £114 now £98.99 at Amazon
If you're serious about gaming then you need a serious controller. The Xbox Elite Controller Series 2 offers a boosted battery life, programmable inputs and a host of other upgrades that make it well worth the money.  

Sony INZONE H3 Gaming Headset: was £89 now £59.99 at Amazon

Sony INZONE H3 Gaming Headset: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FSony-INZONE-Gaming-Headset-PlayStation5-White%2Fdp%2FB0B466S1FB%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £89 now £59.99 at Amazon
It's possible to spend hundreds on getting the right headset, but Sony's more affordable effort is now even cheaper. Our review noted their comfortable fit and excellent 360-degree sound. They work for both PS5 and PC too.

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DualSense Edge Wireless Controller: <a href="https://clk.tradedoubler.com/click?p=197783&a=2049289&epi=hawk-custom-tracking&url=https%3A%2F%2Fwww.thegamecollection.net%2Fsony-playstation-5-dualsense-edge-wireless-controller-ps5" data-link-merchant="thegamecollection.net"" target="_blank" rel="sponsored">now £189 at TheGameCollection.com
The ultimate PS5 controller hasn't budged in price on Amazon, but luckily TheGameCollection have saved the day. This pro controller features customisable profiles to switch between for different games/users, adjustable haptic feedback and a host of other upgrades on the regular DualSense pad.

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Venom PS5 deluxe Console Carry Case: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FVenom-Deluxe-Console-Carry-Case%2Fdp%2FB09RTNNJFL%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £59 now £49.99 at Amazon
If like me you often take your PS5 on the go, then you'll realise just how big and cumbersome it is. This carry case, makes transporting your console easy however with space for the PS5 itself and dedicated compartments for your controllers and headset.  

GTA V: was £24 now £17.95 at Amazon

GTA V:<a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FGrand-Theft-Auto-V-PS5%2Fdp%2FB09WZ4ZH5Z%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored"> was £24 now £17.95 at Amazon
One of the greatest games ever made, now on the latest generation of consoles. GTA V tells the story of three criminals from three different walks of life all living in the city of Los Santos, one of the most immersive open worlds ever made.  

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Star Wars Jedi: Fallen Order: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FStar-Wars-Jedi-Fallen-Order%2Fdp%2FB095Q33D5Z%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £44 now £19.72 at Amazon
One of the definitive Star Wars experiences, play as aspiring Jedi Cal as you harness your powers and grow in this Dark-Souls-inspired adventure. The combat system isn't easy, but once you've mastered it you'll feel like a true Jedi.

Echo Dot (5th generation, 2022 release): was £54.99, now £21.99 at Amazon

Echo Dot (5th generation, 2022 release): <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fecho-dot-2022%2Fdp%2FB09B8YWXDF%3Fref_%3DOct_DLandingS_D_e6e90063_3%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £54.99, now £21.99 at Amazon
Get 60% off the Echo Dot in the Prime Day deals. This petite smart speaker has Alexa voice commands and makes your daily life easier and more streamlined.

Echo Pop: was £44.99, now £17.99 at Amazon

Echo Pop: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fecho-pop%2Fdp%2FB09ZX9NP2W%3Fref_%3DOct_DLandingS_D_e6e90063_0%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £44.99, now £17.99 at Amazon
The new Echo Pop is now under £18 in the Prime Day deals. Available in multiple colours, the Echo Pop is the new compact Bluetooth speaker from Amazon.

Echo Dot Kids: was £64.99, now £26.99 at Amazon

Echo Dot Kids: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fecho-dot-kids%2Fdp%2FB09B8XRZYB%3Fpf_rd_r%3D1RD7BG5BQHXM8MK7SCP5%26pf_rd_t%3DEvents%26pf_rd_i%3Ddeals%26pf_rd_p%3Db28a7f25-6c61-42d3-b5d0-afea52538d65%26pf_rd_s%3Dslot-14%26ref%3Ddlx_deals_gd_dcl_img_17_4dfda231_dt_sl14_65%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £64.99, now £26.99 at Amazon
Get the Echo Dot Kids for better than half price at Amazon. Comes with parental controls, Alexa voice commands and a year of Amazon Kids+. Available in a fun dragon or owl design.

Echo Studio: was £219.99, now £164.99 at Amazon

Echo Studio: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Famazon-echo-studio-high-fidelity-smart-speaker-with-3d-audio-and-alexa%2Fdp%2FB07NQCKJSH%3Fpf_rd_r%3D1RD7BG5BQHXM8MK7SCP5%26pf_rd_t%3DEvents%26pf_rd_i%3Ddeals%26pf_rd_p%3Db28a7f25-6c61-42d3-b5d0-afea52538d65%26pf_rd_s%3Dslot-14%26ref%3Ddlx_deals_gd_dcl_img_26_83d0ce42_dt_sl14_65%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £219.99, now £164.99 at Amazon
Save 25% on the Echo Studio in the Prime Day deals. This Wi-Fi and Bluetooth speaker offers brilliant audio and acts as your smart home hub.

Echo Show 5: was £89.99, now £49.99 at Amazon

Echo Show 5: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fecho-show-5-3rd-gen%2Fdp%2FB09B2RV31Z%3Fref_%3DOct_DLandingS_D_17ff43fe_1%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £89.99, now £49.99 at Amazon
Save £40 on the Echo Show 5 at Amazon. The third generation of the Echo Show 5 comes in multiple colours, has a 5.5-inch touchscreen display and incredible smart controls.

Echo Show 8: was £119.99, now £64.99 at Amazon

Echo Show 8: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fecho-show-8-2nd-generation-2021-release%2Fdp%2FB084TNK1NL%3Fref_%3DOct_DLandingS_D_17ff43fe_0%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £119.99, now £64.99 at Amazon
Get 46% off the Echo Show 8 (2nd generation). This smart display has a great HD 8-inch screen, adaptive colour and powerful speakers.

Echo Show 10: was £259.99, now £184.99 at Amazon

Echo Show 10: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fall-new-echo-show-10-hd-smart-display-with-motion-and-alexa-glacier-white%2Fdp%2FB084PW139N%3Fref_%3DOct_DLandingS_D_17ff43fe_6%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £259.99, now £184.99 at Amazon
Save £75 on the Echo Show 10 (3rd generation) at Amazon. This super sized display is wide, bright and moves automatically with you.

Google Nest Cam (Indoor, Wired): was £89.99, now £59.99 at Amazon

Google Nest Cam (Indoor, Wired): <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FGoogle-Indoor-Wired-Security-Camera%2Fdp%2FB09TBCQG94%3Fref_%3DOct_DLandingS_D_e4dd3d61_2%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £89.99, now £59.99 at Amazon
Save £30 on the indoor and wired version of the Google Nest Cam. This petite cam is brilliant for monitoring the inside of your home, and can even be used as a baby monitor camera.

TP-Link Tapo Pan/Tilt Smart Security Camera: was £34.99, now £21.50 at Amazon

TP-Link Tapo Pan/Tilt Smart Security Camera: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FTP-LINK-Security-Rotational-Required-TC70%2Fdp%2FB08K3M6N7C%2Fref%3Dsr_1_10%3Fcrid%3D26DB15EJKWJKT%26keywords%3Dsmart%2Bhome%26psr%3DEY17%26qid%3D1696495004%26s%3Dtodays-deals%26sprefix%3Dsmart%2Bhome%252Ctodays-deals%252C74%26sr%3D1-10%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £34.99, now £21.50 at Amazon
The TP-Link Tapo Pan/Tilt Smart Security Camera is now just £21.50 at Amazon. This indoor camera has 360-degree rotational views and blends into the background.

Google Nest Cam (Outdoor): was £179.99, now £129.99 at Amazon

Google Nest Cam (Outdoor): <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FGoogle-Outdoor-Indoor-Battery-Security%2Fdp%2FB09TBFW5RF%3Fref_%3DOct_DLandingS_D_e4dd3d61_4%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £179.99, now £129.99 at Amazon
Save £50 on the Google Nest Cam (Outdoor). This wireless battery camera protects your home and sits inconspicuously so no one will notice it on the outside of your house.

Arlo Floodlight Security Camera: was £259.99, now £149.99 at Amazon

Arlo Floodlight Security Camera: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FArlo-Floodlight-Security-Wireless-Weather-Resistant%2Fdp%2FB08J44M9NP%2Fref%3Dsr_1_4%3Fcrid%3D3T9FLSRN4KG0C%26keywords%3Darlo%26psr%3DEY17%26qid%3D1696429763%26s%3Dtodays-deals%26sprefix%3Darlo%252Ctodays-deals%252C88%26sr%3D1-4%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £259.99, now £149.99 at Amazon
Save £110 on the Arlo Floodlight Security Camera at Amazon. This outdoor camera offers a 160-degree wide angle view of the outside of your home, and comes with colour night vision and two-way talk. The floodlight has up to 3000 lumen and coupled with a ringing alarm siren, potential intruders will definitely be scared off by the Arlo Floodlight Security Camera.

Google Nest Doorbell: was £179.99, now £129.99 at Amazon

Google Nest Doorbell: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FGoogle-Nest-Doorbell-Battery-Wireless%2Fdp%2FB09TBCTQ59%3Fref_%3DOct_DLandingS_D_e4dd3d61_3%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £179.99, now £129.99 at Amazon
Get 22% off the Google Nest Doorbell at Amazon. This Prime Day deal gives this smart Wi-Fi doorbell camera a £40 price cut.

Philips Hue White and Colour Ambiance Smart Light Bulb Starter Kit: was £134.99, now £99.99 at Amazon

Philips Hue White and Colour Ambiance Smart Light Bulb Starter Kit: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPhilips-Hue-Ambiance-Bluetooth-Assistant%2Fdp%2FB099NRLRG3%3Fref_%3DOct_DLandingS_D_36b6142f_0%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £134.99, now £99.99 at Amazon
Get the Philips Hue White and Colour Ambiance Smart Light Bulb Starter Kit for under £100. This starter kit comes with two bulbs, a smart button and the Philips Hue Bridge.

Philips Hue White and Colour Ambiance Smart Light: was £94.99, now £69.68 at Amazon

Philips Hue White and Colour Ambiance Smart Light: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPhilips-Hue-Ambiance-Bluetooth-Assistant%2Fdp%2FB099NS75JX%3Fref_%3Dast_sto_dp%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £94.99, now £69.68 at Amazon
Save 27% on the Philips Hue White and Colour Ambiance Smart Light this Prime Day. This 2 pack light is for GU10 Spot bulbs.

WiZ Colour Smart Connected Filament Light Bulb: was £27.99, now £16.99 at Amazon

WiZ Colour Smart Connected Filament Light Bulb: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FWiZ-Colour-Smart-Connected-Filament%2Fdp%2FB0C62JFSS6%3Fref_%3DOct_DLandingS_D_36b6142f_7%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £27.99, now £16.99 at Amazon
Save £11 on the WiZ Colour Smart Connected Filament Light Bulb. This indoor smart bulb is a E27 Edison Screw and offers pretty smart lights to your home.

Nanoleaf Essentials Smart A19 Bulb: was £17.99, now £12.99 at Amazon

Nanoleaf Essentials Smart A19 Bulb: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FNanoleaf-Essentials-Smart-2700K-6500K-120V-240V%2Fdp%2FB09ZJ5WW82%3Fref_%3DOct_DLandingS_D_36b6142f_0%26th%3D1%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £17.99, now £12.99 at Amazon
If you're looking for cheap smart lights, this deal on the Nanoleaf Essentials Smart A19 Bulb is 28% off. At Amazon, you can find different bulb fixtures and packs of 1 or 3.

Philips Hue Play White and Colour Ambiance Smart Light Bar: was £64.99, now £57.99 at Amazon

Philips Hue Play White and Colour Ambiance Smart Light Bar: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPhilips-Colour-Entertainment-Light-Single%2Fdp%2FB07FXRS4ZW%2Fref%3Dsr_1_5%3Fcrid%3D33D205QV56BLJ%26keywords%3Dphilips%2Bhue%26psr%3DEY17%26qid%3D1696323171%26s%3Dtodays-deals%26sprefix%3Dphilips%2Bhue%252Ctodays-deals%252C76%26sr%3D1-5%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £64.99, now £57.99 at Amazon
Make your TV and gaming set-up more exciting with the Philips Hue Play White and Colour Ambiance Smart Light Bar. It offers brilliant brightness, colours and hues, and looks good even when it's not in action.

Philips Hue Appear White and Color Ambiance Smart Wall Light: was £139.99, now £125.99 at Amazon

Philips Hue Appear White and Color Ambiance Smart Wall Light: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPhilips-Hue-Ambiance-Compatible-Assistant%2Fdp%2FB082XN3XTT%2Fref%3Dsr_1_9%3Fcrid%3D33D205QV56BLJ%26keywords%3Dphilips%2Bhue%26psr%3DEY17%26qid%3D1696323171%26s%3Dtodays-deals%26sprefix%3Dphilips%2Bhue%252Ctodays-deals%252C76%26sr%3D1-9%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £139.99, now £125.99 at Amazon
Get the Philips Hue Appear White and Color Ambiance Smart Wall Light for £125.99 at Amazon. This wall light is great for your garden, patio and other outdoor areas.

Philips Hue Discover White and Colour Ambiance LED Smart Garden Wall Light: was £179.99, now £159.99 at Amazon

Philips Hue Discover White and Colour Ambiance LED Smart Garden Wall Light: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPhilips-Ambiance-Discover-Floodlight-Compatible%2Fdp%2FB07KMNWQLQ%2Fref%3Dsr_1_10%3Fcrid%3D2OD3B91G4Q41F%26keywords%3Dphilips%2Bhue%26psr%3DEY17%26qid%3D1696495242%26s%3Dtodays-deals%26sprefix%3Dphilips%2Bhue%252Ctodays-deals%252C73%26sr%3D1-10%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £179.99, now £159.99 at Amazon
Update your outdoor lighting with £20 off the Philips Hue Discover White and Colour Ambiance LED Smart Garden Wall Light. Works with Alexa, Apple HomeKit and Google Assistant.

Philips Hue Outdoor Motion Sensor: was £54.99, now £44.99 at Amazon

Philips Hue Outdoor Motion Sensor: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPhilips-Hue-Outdoor-Lighting-Accessory%2Fdp%2FB09CV7MT5S%2Fref%3Dsr_1_13%3Fcrid%3D33D205QV56BLJ%26keywords%3Dphilips%2Bhue%26psr%3DEY17%26qid%3D1696323171%26s%3Dtodays-deals%26sprefix%3Dphilips%2Bhue%252Ctodays-deals%252C76%26sr%3D1-13%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £54.99, now £44.99 at Amazon
Light up your patio or garden automatically with the Philips Hue Outdoor Motion Sensor. This smart lighting accessory turns on when motion's detected, lighting your way as you go.

tado° Wired Smart Thermostat: was £119.99, now £79.99 at Amazon

tado° Wired Smart Thermostat: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Ftado%25C2%25B0-additional-Smart-Thermostat-intelligent%2Fdp%2FB01BWUH8W4%3Fref_%3DOct_DLandingS_D_e4dd3d61_20%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £119.99, now £79.99 at Amazon
The tado° Wired Smart Thermostat is now under £80 in the Prime Day 2 sale. Now 37% off, this smart thermostat has multizone control and is easy to install.

Tapo Smart Plug: was £24.99, now £14.98 at Amazon

Tapo Smart Plug: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FTP-Link-Tapo-Wireless-Control-Required%2Fdp%2FB0875DFSD3%2Fref%3Dsr_1_4%3Fcrid%3D1UFIBKLNZSZRU%26keywords%3Dsmart%2Bplug%26psr%3DEY17%26qid%3D1696323241%26s%3Dtodays-deals%26sprefix%3Dsmart%2Bplug%252Ctodays-deals%252C69%26sr%3D1-4%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £24.99, now £14.98 at Amazon
Save £10 on the Tapo Smart Plug in the Prime Day deals. Get better control over your smart devices and give your non-smart devices better automation with the Tapo Smart Plug.

Tefal Turbo Cuisine Electric Pressure Cooker: was £149.99, now £79 at Amazon

Tefal Turbo Cuisine Electric Pressure Cooker: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FTefal-Cuisine-CY754840-Electric-Pressure%2Fdp%2FB09QH3GW9P%2Fref%3Dsr_1_3%3Fcrid%3D109XBWLNQLBQQ%26keywords%3Dmulti%2Bcooker%26psr%3DEY17%26qid%3D1696844024%26s%3Dtodays-deals%26sprefix%3Dmulti%2Bcooker%252Ctodays-deals%252C76%26sr%3D1-3%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £149.99, now £79 at Amazon
Save £70 on the Tefal Turbo Cuisine Electric Pressure Cooker at Amazon. This pressure cooker has 10 programmes including stew, steam, bake, slow cooker and rice cooker.

Sage the Oracle Bean to Cup Coffee Machine: was £1,799.95, now £1,498.95 at Amazon

Sage the Oracle Bean to Cup Coffee Machine: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FSage-BES980BSS-Espresso-Semi-Automatic-Machine%2Fdp%2FB00KNXNS7G%2Fref%3Dsr_1_3%3Fcrid%3D1OXNVZ6Z0AW6G%26keywords%3Dcoffee%2Bmachine%26psr%3DEY17%26qid%3D1696326389%26s%3Dtodays-deals%26sprefix%3Dcoffee%2Bmachine%252Ctodays-deals%252C71%26sr%3D1-3%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £1,799.95, now £1,498.95 at Amazon
Save £300 on the Sage the Oracle Bean to Cup Coffee Machine. This semi-automatic espresso maker has a milk frother to make delicious coffee drinks.

Nespresso Vertuo Next: was £150, now £79 at Amazon

Nespresso Vertuo Next: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FNespresso-Vertuo-Next-Magimix-White%2Fdp%2FB085VCN16F%3Fref_%3DOct_DLandingS_D_dd1e872d_1%26th%3D1%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £150, now £79 at Amazon
Save 47% on the Nespresso Vertuo Next pod coffee machine at Amazon. This coffee maker brews five different cup sizes and works exclusively with Nespresso Vertuo capsules.

Ninja 2-in-1 Blender with Auto-iQ: was £149.99, now £129 at Amazon

Ninja 2-in-1 Blender with Auto-iQ: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FNinja-Blender-Auto-iQ-BN750UK-Silver%2Fdp%2FB088TT4KTT%3Fref_%3DOct_DLandingS_D_5666c437_3%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £149.99, now £129 at Amazon
Get the Ninja 2-in-1 Blender with Auto-iQ for under £130 at Amazon. This blender comes with two mugs so you can take your juices, smoothies and soups with you on the go.

SodaStream Art Sparkling Water Maker: was £139.99, now £94.99 at Amazon

SodaStream Art Sparkling Water Maker: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FSodaStream-Sparkling-Reusable-BPA-Free-Carbonating%2Fdp%2FB09RTGMK5Q%2Fref%3Dsr_1_2%3Fcrid%3D2ZEJ1AZ8F1C7H%26keywords%3Dsodastream%26psr%3DEY17%26qid%3D1696326401%26s%3Dtodays-deals%26sprefix%3Dsodastream%252Ctodays-deals%252C65%26sr%3D1-2%26th%3D1%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £139.99, now £94.99 at Amazon
Get 32% off the SodaStream Art Sparkling Water Maker at Amazon. This sparkling water machine offers quick carbonation to make your favourite fizzy drinks healthy.

SodaStream Terra Sparkling Water Maker Machine: was £109.99, now £68 at Amazon

SodaStream Terra Sparkling Water Maker Machine: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FSodaStream-Sparkling-Reusable-BPA-Free-Carbonating%2Fdp%2FB09H3627RB%3Fth%3D1%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £109.99, now £68 at Amazon
Get 29% off the SodaStream Terra in the Prime Big Deal Days. This sparkling water maker adds carbonation to your water quickly and easily. The process takes hardly anytime at all and gives you delicious sparkling water and flavoured fizzy drinks in seconds. For more details, check out my <a href="https://www.t3.com/reviews/sodastream-e-terra" data-link-merchant="t3.com"" data-link-merchant="Amazon UK"" target="_blank">SodaStream E-Terra review. Available in black or white colourways.

Le Creuset Signature Enamelled Cast Iron Round Casserole Dish With Lid: was £255, now £191.25 at Amazon

Le Creuset Signature Enamelled Cast Iron Round Casserole Dish With Lid: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FCreuset-Signature-Cast-Round-Casserole%2Fdp%2FB00YUYWSWK%2Fref%3Dsr_1_3%3Fcrid%3D3AAV44COG5GBT%26keywords%3Dle%252Bcreuset%26psr%3DEY17%26qid%3D1696326422%26s%3Dtodays-deals%26sprefix%3Dle%252Bcreuset%252Ctodays-deals%252C66%26sr%3D1-3%26th%3D1%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £255, now £191.25 at Amazon
Get 25% off the Le Creuset Signature Enamelled Cast Iron Round Casserole Dish With Lid at Amazon. This iconic casserole dish is available in multiple colours and sizes.

Philips Series 3000 Wet or Dry Men's Electric Shaver:&nbsp;was £140.00, now £69.05 at Amazon

Philips Series 3000 Wet or Dry Men's Electric Shaver: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPhilips-Electric-Shaver-Pivot-Heads%2Fdp%2FB07ZQH4VSD%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £140.00, now £69.05 at Amazon
Save 51% with the Philips Series 3000 Wet or Dry Men's Electric Shaver. Enjoy a clean shave that follows your face's contours with 5-directional pivot, flex and floating movements. The Philips Series 3000 Wet or Dry Men's Electric Shaver has self-sharpening blades that are precision engineered for a convenient clean shave.

Philips Shaver Series 7000 Dry and Wet Electric Shaver:&nbsp;was £319.99, now £163.99 at Amazon

Philips Shaver Series 7000 Dry and Wet Electric Shaver: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPhilips-Electric-Precision-S7788-55%2Fdp%2FB08HLP61YW%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £319.99, now £163.99 at Amazon
Save 49% with the Philips Shaver Series 7000 Dry and Wet Electric Shaver. It features SkinIQ technology and a protective coating made of up to 2,000 micro-tech beads per square millimetere, and reduces friction on skin by 25% to minimise irritation.

Remington R6 Style Series Aqua Electric Shaver:&nbsp;was £119.99, now £53.89 at Amazon

Remington R6 Style Series Aqua Electric Shaver: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FRemington-Style-Aqua-Electric-Shaver%2Fdp%2FB0953ZR7SG%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £119.99, now £53.89 at Amazon
Want the refreshing feeling of a wet shave but the convenience of a dry shave? The R6 Style Series Aqua Rotary lets you do both. Designed to be 100% Waterproof you can Shower, Shave and Style with ease and less irritation. The Ergonomic Grip provides both comfort and control whilst the 60-Minute Cordless Usage Time means you can enjoy multiple shaves.

Remington D3190 Ionic Conditioning Hair Dryer:&nbsp;was £51.99, now £23.23 at Amazon (save £29)

Remington D3190 Ionic Conditioning Hair Dryer: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FRemington-D3190-Conditioning-Concentrator-Attachments%2Fdp%2FB00WJF8V5A%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £51.99, now £23.23 at Amazon (save £29)
Save 55% on Amazon's Choice, the Remington D3190 Ionic Conditioning Hair Dryer. The Remington Damage Protection Hair Dryer combines advanced technologies with powerful airflow. Ionic, ceramic, and tourmaline technologies reduce frizz and static and help to dry hair faster than standard Remington dryers.

Philips Series 3000 Wet or Dry Men's Electric Shaver:&nbsp;was £140.00, now £69.05 at Amazon

Philips Series 3000 Wet or Dry Men's Electric Shaver: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPhilips-Electric-Shaver-Pivot-Heads%2Fdp%2FB07ZQH4VSD%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £140.00, now £69.05 at Amazon
Save 51% with the Philips Series 3000 Wet or Dry Men's Electric Shaver. Enjoy a clean shave that follows your face's contours with 5-directional pivot, flex and floating movements. The Philips Series 3000 Wet or Dry Men's Electric Shaver has self-sharpening blades that are precision engineered for a convenient clean shave.

Philips NT3650/16 Nose Trimmer:&nbsp;was £16.99, now £13.99 at Amazon (save £3)

Philips NT3650/16 Nose Trimmer: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPhilips-NT3650-16-TRIMMER-WINDOW%2Fdp%2FB087VM4TW9%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £16.99, now £13.99 at Amazon (save £3)
Save 18% with the Philips NT3650/16 Nose Trimmer. It comfortably trims nose, ear and eyebrow hair. The new precision trim technology and the protective guard system have been designed to provide an easy and efficient trim without all the pulling and tugging.

ghd Helios Hair Dryer:&nbsp;was £199.00, now £175.42 at Amazon (save £20)

ghd Helios Hair Dryer: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fghd-Helios-Hair-Dryer-Limited%2Fdp%2FB0BHL1H6Y4%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £199.00, now £175.42 at Amazon (save £20)
Save 10% with the award-winning ghd Helios Hair Dryer. It's a game-changing innovation from ghd's leading physicists, engineers and styling professionals and delivers ultimate styling control and 30% more shine.

BaByliss Titanium Brilliance Waves Wand:&nbsp;was £48.99, now £32.99 at Amazon (save £16)

BaByliss Titanium Brilliance Waves Wand: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FBaByliss-2356U-Titanium-Brilliance-Waves%2Fdp%2FB07TQ53LVM%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £48.99, now £32.99 at Amazon (save £16)
Save 31% with the BaByliss Titanium Brilliance Waves Wand with 28mm true-titanium barrel. It operates up to 210°C across 6 digital heat settings and has an advanced ceramics heating system for fast heat up and recovery. Its extra-long barrel ideal for longer hair.

Panasonic ER-CKL2 Multishape Trimmer Kit:&nbsp;was £119.99, now £79.99 at Amazon (save £40)

Panasonic ER-CKL2 Multishape Trimmer Kit: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FPanasonic-MULTISHAPE-Personal-Waterproof-Rechargeable%2Fdp%2FB0B296BWJF%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £119.99, now £79.99 at Amazon (save £40)
Save 33% with the Panasonic ER-CKL2 Multishape Trimmer Kit. The easy-to-use modular system is ideal for travelling and keeping your bathroom clutter-free. Changing your grooming style by only adding attachments makes it the perfect sustainable gift.

Emma Hardie Purifying Pink Clay Detox Mask (50ml):&nbsp;was £40.00, now £24.99 at Amazon

Emma Hardie Purifying Pink Clay Detox Mask (50ml): <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FEmma-Hardie-Purifying-Pink-Detox%2Fdp%2FB07JQ1KHCQ%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £40.00, now £24.99 at Amazon
Skin in need of a detox? Bring life back to stressed, congested skin with this deeply cleansing and purifying pink clay mask that gently exfoliates, refines the pores, reduces redness and improves the skin’s natural moistures levels. 

20M Outdoor Extension Lead Cable Reel:&nbsp;was £44.99, now £35.99 at Amazon (save £9)

20M Outdoor Extension Lead Cable Reel: <a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2FOutdoor-Extension-Weatherproof-Splashproof-Protection%2Fdp%2FB07VXVHZNY%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">was £44.99, now £35.99 at Amazon (save £9)
A must-have for all seasons and conditions, this outdoor weatherproof extension lead from SLx is ideal for providing safe and practical power sockets outside or indoors. Whether you need to use a lawnmower or garden power tools, with this protected cable reel you can be sure to have the power when you need it.

When is the next Amazon Prime Day?

While it's too early to have a confirmed date for the 2024 Prime Day, the event normally takes place in the second week of July. So, our guess right now is that we will see this land on 9-10 July 2024. The last Amazon Prime Day took place on 11th - 12th July 2023. 

That means you'll be able to get record-low prices across multiple departments, especially on Amazon devices. The event normally starts at midnight on the Tuesday and continues through to the end-of-play on Wednesday.

When does Prime Day finish?

Amazon Prime Day ends at 11:59pm on Wednesday 12th July 2023 in the UK. For the US, it ends at 11:59 pm PST (2:59 am EST on 7/13).

How to get a free Prime account for Prime Day

Amazon Prime Day deals

(Image credit: Christian Wiediger / Unsplash)

You might already know this (the clue's in the title), but you need to be an Amazon Prime member to shop the Prime Day sale.

However, not only do Amazon Prime members get to shop the Prime Day sale, but they also get early access to ALL Lightning Deals and extra offers on Prime benefits, like coupon offers, free Deliveroo Plus and plenty of other benefits. A Prime subscription is definitely something to consider, therefore.

If you're new to Prime, Amazon Prime is available on a 30-day free trial for all new members. If you're a student, there's even better news as Amazon offers a free six-month Amazon Prime trial on Prime Student and after that, it will only cost you £4.49 a month.

To shop the Prime Day sale, our advice would be to sign up for a Prime account a couple of weeks before the sales start so you can shop the sale for free - including any cheeky early offers.

You can cancel your account at any time if you're not happy with it and you'll have got the best deals from the Prime Day sale, free unlimited delivery and you won't have paid a penny for the membership fee. If you decide to keep your Prime account, see our guide on how to save money on Amazon Prime for money-saving hacks.

Sign up now for Amazon Prime and start shopping!

What were the best Prime Day deals last year?

Prime Day 2022 resulted in some great offers across multiple departments.

The best deals were on a range of tech, kitchen and beauty products. For example, the Samsung QN90A TV was on sale at half price, the Amazon Echo Dot was just £39, and the Philips Sonicare DiamondClean 9000 had £400 taken off its price.

Other low prices included the Fitbit Versa 2, George Foreman Kettle Charcoal BBQ, Philips Hue smart bulbs and free Kindle Unlimited for 3 months.

Overall, Amazon devices had the biggest discounts with Echo speakers, Blink cameras, Kindles and Fire tablets hitting record low prices. Alongside this, Shark vacuum cleaners also had their prices slashed, Tower kitchen appliances were super cheap and headphones from Beats, Sony and Samsung were incredibly popular.

What brands had the best prices on Prime Day last year?

Plenty of different brands took part in the sales last year, with Sony and Bose being two of the most sought after. Speakers, earbuds and headphones were particularly popular.

Philips, Samsung and Shark all saw big price drops too, and makeup brands like Rimmel saw the most sales.

Due to the cost of living crisis, we believe people use these sales to stock up on essentials for around the home - from washing-up liquid to coat hangers, teabags to cat food. Amazon delivers with incredibly low prices on these products, especially on its Vouchers page.

How much is Amazon Prime and did it have a price hike?

Amazon Prime rose in price in the UK in September 2022. On 15th September, the monthly and annual cost of Prime rose on both standard and student accounts.

Today, Prime membership costs £8.99 per month or £95 for a year when paid in advance. For students, the cost is £4.49 monthly and the annual subscription is £47.49.

So, if you want Prime to shop the Prime Day sale, we recommend signing up before the event and if you're new, you can shop with a free month's trial. You can then cancel Prime soon after and it won't cost you a penny more.

Will Prime Day be better than Black Friday?

Prime Day is heralded as Amazon's biggest sales event of the year, however, Amazon is also well known for its Black Friday sales. Last year, Amazon started its Black Friday sale early, weeks in advance of the official sales date. Many shoppers got to take advantage of early discounts and themed weeks that Amazon ran in the lead-up to Black Friday.

Having said that, there is a key difference between Prime Day and Black Friday. The most obvious one is that Black Friday isn't an Amazon-only sale. Retailers from around the world take part in the annual event and slash their prices during the Black Friday and Cyber Monday weekend. Black Friday is also available for all shoppers and not just Prime members.

As Black Friday is the more famous shopping event, you might find cheaper prices. However, Amazon is a big component of the Black Friday sale and its Prime Day sales have some of the cheapest offers on the day. This isn't to say that Amazon won't have low prices on Black Friday but if you're a regular Amazon shopper or Prime user, you'll find the cheapest offers available during the Prime Day sale.

Best Amazon Prime Day Product Categories

Amazon Prime Day TV deals

<a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fb%2F%3F_encoding%3DUTF8%26node%3D560864%26bbn%3D560798%26ref_%3DOct_d_odnav_d_560858_4%26pd_rd_w%3Do81dF%26pf_rd_p%3D6141e0ca-76e3-43a6-9135-d17159cee607%26pf_rd_r%3D0J013SQ5XT3DKWMWQDSR%26pd_rd_r%3Db69be13c-2a4d-4570-a3c0-8db14ab8cc21%26pd_rd_wg%3DdGcke%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">Amazon Prime Day TV deals
Amazon is among the best retailers to shop TV deals throughout the year, but especially on Prime Day. It stocks all major brands and offers big discounts on a range of sizes, from the small 42-inch to the massive 75-inch.
<a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fb%2F%3F_encoding%3DUTF8%26node%3D560864%26bbn%3D560798%26ref_%3DOct_d_odnav_d_560858_4%26pd_rd_w%3Do81dF%26pf_rd_p%3D6141e0ca-76e3-43a6-9135-d17159cee607%26pf_rd_r%3D0J013SQ5XT3DKWMWQDSR%26pd_rd_r%3Db69be13c-2a4d-4570-a3c0-8db14ab8cc21%26pd_rd_wg%3DdGcke%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">View all Amazon Prime Day TV deals

Amazon Prime Day Tablet deals

<a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fgp%2Fbrowse.html%3Fnode%3D429892031%26ref_%3Dnav_em__tab_0_2_12_14%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">Amazon Prime Day Tablet deals
Amazon is a top destination to look at for tablet deals, as it stocks a full range of iPads, Android devices and its own Fire Tablet. The Prime Day sale saw the 7, 8, 10, Kids and HD devices all have major price drops, so if you're in need of a new tablet, look to Amazon.
<a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fgp%2Fbrowse.html%3Fnode%3D429892031%26ref_%3Dnav_em__tab_0_2_12_14%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">View all Amazon Prime Day Tablet deals

Amazon Prime Day Laptop deals

<a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fgp%2Fbrowse.html%3Fnode%3D429886031%26ref_%3Dnav_em__lap_0_2_12_13%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">Amazon Prime Day Laptop deals
Amazon has a wide selection of laptops on offer, many of which were discounted in the Prime Day sale. 2-in-1 laptops and Chromebooks saw the biggest price drops this year, including discounts on devices from Apple, Asus, Acer, HP, Lenovo and Dell.
<a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fgp%2Fbrowse.html%3Fnode%3D429886031%26ref_%3Dnav_em__lap_0_2_12_13%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">View all Amazon Prime Day Laptop deals

Amazon Prime Day Amazon Device deals

<a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fgp%2Fbrowse.html%3Fnode%3D14100223031%26ref_%3Dnav_em__k_echo_catpg_0_2_5_2%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">Amazon Prime Day Amazon Device deals
In the last Prime Day sale, Amazon devices had the biggest discounts, with the Echo Dot, Echo Show and Fire TV Sticks all hitting their lowest ever prices. Fire tablets, Kindles  and Blink security cameras were also in the mix and regularly drop in price, so keep an eye out for this in the next sale.
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Amazon Prime Day Headphones deals

<a href="https://target.georiot.com/Proxy.ashx?tsid=8434&GR_URL=https%3A%2F%2Famazon.co.uk%2Fgp%2Fbrowse.html%3Fnode%3D4085731%26ref_%3Dnav_em__headphones_0_2_12_5%26tag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank" rel="sponsored">Amazon Prime Day Headphones deals
From over-ears to true wireless earbuds, Amazon's Prime Day sale was stocked full of headphone deals. Sony, Beats, Bose, Apple and JLab all had huge price drops, and there were a range of corded and cordless offers up for grabs, too.
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Prime Member benefits to use on Prime Day

When you sign up to Amazon Prime, you not only get access to Lightning Deals and the Prime Day sale. Prime members also get other benefits like Prime Video, Amazon Music, Prime Gaming, Prime Reading, flexible delivery options, and shopping benefits like savings on prescriptions and groceries. So, if you want to save extra money in the Prime Day sale, here are the best Prime Member benefits you should definitely use this Prime Day.

Check your delivery options

While the main benefit of Prime is flexible deliveries, one delivery option that can help you save money is free no-rush shipping. If you’re not in a hurry for your items or you’re looking to save money, select the no-rush option at checkout and your order will be delivered within 3-5 days. It’s still free and to thank you for your patience, Amazon gives you an automatic discount on your next order.

Use Amazon Vouchers

Every day, new vouchers are added to the Amazon Voucher page which you can collect and use at the checkout for extra money off your orders. Head to the Amazon Voucher page, find the voucher you want to us – for example, a coupon for 30% off wireless earbuds – and click ‘Collect Voucher’. This will take you to a page with details on how to claim and the discount will be applied at checkout.

Try Before You Buy

Amazon Try Before You Buy is where Prime members can pick up to 6 eligible clothing items from the Prime Wardrobe and try them for free. You’ll have a week to try on the clothes or shoes to make sure they fit, and after the 7-day try-on period, you pay for what you want to keep and send back the stuff you don’t.

Subscribe & Save

If you buy repeat purchases on Amazon every week or month, use Subscribe & Save. This accumulates all your frequent purchases together like toiletries, cleaning products and beauty essentials, which makes checking out easier and offers up to 15% off the original price when you schedule repeat deliveries.

What kind of sales has Amazon run in the past?

Amazon Prime Day brands

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Looking at last year's Amazon sales is a good indication of what to expect the next time they come around, including Prime Day, Black Friday and another potential Prime Day 2 event. Amazon constantly has deals available site-wide on a range of products in its 'Today's Deals' section.

At T3, we like to consider ourselves experts on big sales events so by looking at the patterns from Amazon's 2022 sales, we've come up with a few predictions for what we expect to see in 2023.

Like most retailers, Amazon sticks to seasonal holidays, so during its annual Amazon Spring Sale, it offers a wide range of products, including laptops, air fryers, headphones and lawnmowers. As Prime Day traditionally happens in July, there are deals on absolutely everything, but especially on Amazon devices, air conditioners, vacuum cleaners and premium beauty.

As we got further into the summer last year, Amazon ran its Back To School sale which had cheap prices on tablets, stationery, fashion and textbooks. Finally, to cap off the summer, we saw the Amazon End of Summer Sale which treated shoppers to low prices on DIY tools, cookware, smart security cameras, razors, coffee machines and more.

Amazon also typically runs themed weeks throughout the year, and specifically in the run-up to its Black Friday event. In the past, there have been Gardening Week and Fragrance Week events. All of this gives us a strong indication that these deals could make a comeback during 2023.