I finally switched from Spotify – my chosen alternative isn't what you'd think
Is there a better value offering in the modern music streaming arena?
Get all the latest news, reviews, deals and buying guides on gorgeous tech, home and active products from the T3 experts
You are now subscribed
Your newsletter sign-up was successful
If you're looking to stream music, chances are you're using Spotify. The brand is one of the biggest in the space, and have been dominant for years.
That is mostly thanks to a suite of new and interesting features. We saw the addition of Spotify AI DJ, for example, as well as the continued development of the annual round up, Spotify Wrapped. We've also seen the long-awaited arrival of Lossless streaming in the last few months.
For me, though, it's still not enough. I've always held some reservations over my Spotify subscription, mainly due to the payments made to artists – many moons ago, my university dissertation studied the payments made to artists by popular streaming services, and Spotify was embarrassingly far behind.
Article continues belowCouple that with steadily rising prices and I've finally taken the plunge into a new world. And no, it's not what you'd think. Away from the more obvious alternatives – Tidal, Apple Music, Qobuz et al – I've switch allegiance over to YouTube Premium.
That's a slightly leftfield choice, so let me explain my thinking. First – and most obvious – I use a lot of YouTube. It's my form of entertainment on the train, at lunch times and most evenings, and that's before we get into using it as a professional research tool. With all of that time spent watching, the growing seconds and minutes of ads started to rack up.
The YouTube Premium offering is much wider than just ad-free viewing, too. Downloads mean I can save content for periods where my internet connection is patchy, which is handy for flights and train journeys with nuisance tunnels.
The subscription cost also includes the YouTube Music app. That's the most directly comparable part of the offering and, as such, is the part which will come under the most intense scrutiny. I have to say, though, I've struggled to find anything to complain about here.
Get all the latest news, reviews, deals and buying guides on gorgeous tech, home and active products from the T3 experts
The app goes beyond just streaming, with integrated music videos and live performances from the fuller YouTube app integrated neatly. I've also been really impressed with the algorithm, which seems to understand relationships between tracks a little better than Spotify could.
With both of these services sitting at the same price here in the UK, it's easy to compare them directly. And frankly, I don't see much of a contest. While Spotify has legacy and familiarity, the YouTube offering is much, much fuller, and has left me feeling like I get a lot more bang for my buck.

Sam Cross is an award-winning journalist, with nine years of experience in the media industry. His work can be found in publications as diverse as Oracle Time, Metro and Last Word on Sports.
Here at T3, Sam is best known as the brand’s go-to guy for all things luxurious – from exquisite watches to fine fragrances; the latest performance vehicles to intricate audio equipment, and more.
He’s often found travelling around the world to test new launches, complete with high-end backpacks and suitcases in tow. And when he’s not adding to his air miles, Sam can be found in front of a video camera, bringing his distinctive brand of storytelling to T3’s social media channels.
Sam also loves all things analogue including listening to music on vinyl or cassette, and photography on vintage film cameras.
You must confirm your public display name before commenting
Please logout and then login again, you will then be prompted to enter your display name.