Alexa Plus has a genuine use case that'll keep movie fans happy

This AI-powered feature is perfect for mind-blank moments

Alexa+ running on Echo Show
(Image credit: Amazon)
Quick Summary

Alexa Plus has a new feature to help you when you forget.

Movie lovers will now be able to search for specific scenes with natural voice commands.

If you've ever been trying to find a specific scene from a movie, you'll know how frustrating it is. You might be able to find a GIF or shot clip on YouTube, but if those draw a blank, you'll be left scrolling through hours of a film, just to find the scene and make a reference.

You'll be able to use the feature with thousands of Prime Video movies. It has been trained to understand scene descriptions, character names and famous quotes, and can use those to navigate quickly and efficiently.

According to a report by The Verge, the system can also find movies without the title being included in the description. That's where I think this could really shine – I'm dreadful with names, and can often picture a scene with absolutely no recollection of which film I saw it in.

The feature is built upon a combination of different AI models, including Amazon's own Nova, and Anthropic Claude. As you might anticipate with a new feature like this, it's currently limited to only indexed scenes in selected movies which have been bought or rented from Prime Video, or are streaming on Prime.

The feature is said to be rolling out even further, though, with more scenes and shows set to be included. There's no timeframe given for that, though, so we'll just have to wait for updates.

Still, I'm really impressed with this. With many AI features seeming to do things no-one really asked for, it's good to see something genuinely useful entering the fray. It's exactly the sort of thing I'd want a super-powered AI assistant to do, and I'm glad my ailing mind is now being supported appropriately.

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Sam Cross
Senior Staff Writer

Sam is an award-winning journalist with over six years of experience across print and digital media. As T3’s Senior Staff Writer, Sam covers everything from new phones and EVs to luxury watches and fragrances. Working across a range of different social media platforms alongside his written work, Sam is a familiar face for fans of T3. When he’s not reviewing snazzy products or hunting for stellar deals, Sam enjoys football, analog photography and writing music.

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