Amazon Prime deals day is today! Here are the best lifestyle and tech deals

Prime Day is back and better than before

Amazon is re-running its Amazon Prime Deals day today. All the Prime Day deals are in full effect until midnight tonight!

We're no stranger to offering you the best tech deals here on T3.com and we'll be bringing you the very best Prime deals throughout the day. New deals start as often as every five minutes.

You will need an Amazon Prime account to take advantage of the deals, though. Prime is Amazon's premium service which offers unlimited one-day deliver on all your orders, plus access to the Amazon Prime Instant Video service for a fee of £79 per year.

Other retailers are getting in on the act!

And it's not just Amazon, either, other retailers are getting in on the act with massive sales today - check them out.

The best selling Amazon Prime Day deal

The Amazon Fire TV Stick is just £19.99 and is the best selling item on Amazon so far today. It's an easy way to turn your old TV into a smart TV with Netflix and Amazon Prime Video streaming as well as iPlayer etc - it's down to just £19.99.

Best Amazon Prime deals 2016

Amazon devices: as you might have guessed, many of the best deals are on Amazon's own products including Kindles, Fire tablets and TV sticks. See all Amazon device deals here

Amazon Fire 4K: Amazon Fire TV Streaming Media Player with 4K Ultra HD. Get the Ultra HD-capable version of Amazon's excellent media streamer for just £54.99, down from the usual price of £79.99.

Sony PS4: Sony PlayStation 4 Console 500 GB Edition with Uncharted 4: A Thief's End - was £299.99, now £249.99

Xbox: Xbox One 500GB Console with Kinect - 3 Game Value Bundle (Kinect Sports Rivals, Zoo Tycoon and Dance Central) - was £349.00, now £219.00

Xbox: Xbox One 500GB Console with Kinect - 3 Game Value Bundle (Kinect Sports Rivals, Zoo Tycoon and Dance Central), Forza Motorsport 6 and Official Xbox One Wireless Controller With 3.5mm Stereo Headset Jack - was £349.01, now £245.00

Xbox: Xbox One 500GB Console with Kinect - 3 Game Value Bundle with Overwatch (standard edition)- was £331.85, now £229.00

Xbox: Xbox One 500GB Console with Kinect - 3 Game Value Bundle with Trackmania Turbo - was £313.99, now £229.00

Software: Adobe Photoshop Elements 14 (PC/Mac). Excellent deal on Photoshop Elements - get version 14 for just £29.99 which is less than half the normal price.

Lightning cables: The lightning cables Apple sells with iPhones, and the USB cables that go out with Android phones and tablets... are flimsy at best. You can currently save 10% on Syncwire's premium cables and chargers using the voucher code 6FNPZCTD. Browse all Syncwire phone accessories

Watches: Save Up to 65% on Men's & Women's Watches

Gillete: 50% off Gillette products for all Prime members

Baby monitor: Motorola MBP36S Digital Video Monitor - this Motorola baby monitor usually goes for £92 on Amazon but for today only it's just £64.99

Philips Hue: Up to 40% Off Philips Hue Lighting and Accessories

Apparel: 40% Off Women's New Look Summer Style

Gaming: NVIDIA Shield - was £149.99, now £99.99

Microsoft Surface Pro 4: Microsoft's amazing laptop/tablet hybrid machine is on sale at Amazon - the tablet/screen comes in silver but the keyboard is available in several different colours. And the device in total is discounted to just £749.99. Black | Red | Bright Blue

Laptop: Lenovo Ideapad 100 15.6-Inch - (Intel Core i5-5200U, 8 GB RAM, 1 TB Storage, Windows 10 Home). This is a strong laptop deal - it's for the more powerful Core i5 version of the Lenovo Ideapad 100 - it's down from £419.99 to £329.99 which is a good discount and probably the best laptop deal in Amazon's Prime Day deals of the day batch.

Memory card: SanDisk Ultra Android 128GB MicroSDXC Class 10 Memory Card and SD Adapter up to 80 Mbps. This SD card is down to just £25.99 which is a faily hefty discount - ideal if you need a new memory card for your camera or Android phone.

Headphones: B&O PLAY H2 on-ear headphones by Bang & Olufsen - these are good headphones and for today only they're discounted to just £79.00. They typically go for about £150 so it's a great deal if you're looking for some new cans!

Jewellery: Up to 65% Off Elegant Diamond Jewellery

Wine: Save Over 1/3 Across The McGuigans Range and 1/3 On The Tanqueray Gin Range

Canon printer: Canon PIXMA MG2450 All-in-One Printer with Full Set of Inks if you're after a new colour printer and don't want to pay much, this seems like a good deal. It's about a fiver cheaper than usual at £19.99.

Projector: Epson EB-U04 Portable Home Cinema/Gaming Projector (Full HD, 3LCD, 1080p, 3000 Lumens, 10,000 Hour Lamp Life). Epson is a very good brand and this full HD projector deal is strong - it's over £100 cheaper than it was yesterday, now just £349.99

Chromebook: Lenovo N22 11.6-Inch HD Chromebook Laptop (Black) - (Intel Celeron N3060, 2 GB RAM, 32 GB EMMC, Chrome OS). Chromebook's are simple laptops that run Google's Chrome OS instead of Windows. This Lenovo model is down from £159.99 to just £99.99 - definitely the cheapest laptop available on Prime Day.

WiFi booster: NETGEAR EX2700-100UKS Mini 300 Mbps WiFi Range Extender (Wi-Fi Booster) - Silver. If the wifi at home is a bit weak, you can boost it by using a range extender. It effectively boosts the signal into the far reaches of your building and this one is down to just £13.99 for today only!

More related deals by category

TV & video

Amazon Fire Stick Streaming media stick (Prime Deal) now £19.99 at Amazon UK

Optoma HD141X Full HD 3D 1080p Projector (Prime Deal) now £349.99 at Amazon UK

Official Xbox One Wireless Controller Bundled with Rise of the Tomb Raider (Xbox One) now £42.99 at Amazon UK

Trust 19866 GXT 215 USB Hub with 5 Extra Ports for PS4 now £6.49 at Amazon UK

NVIDIA Shield 16 GB Android TV Box With Controller (Prime Deal) now £99.99 at Amazon UK

Xbox One All of the Xbox one Bundle deals from Amazon UK

Alien: Isolation on Xbox One now £9.85 at Simply Games Ltd

Mad Max On PS4 now £12.85 at Simply Games Ltd

Uncharted 4: A Thief's End On PS4 (Prime Deal) now £31.99 at Amazon UK

PlayStation 4 500GB - Black C Chassis Graded with an additional Magma Red DualShock 4 now £229 at Amazon UK

PlayStation 4 Console 500 GB Edition with Uncharted 4: A Thief's End now £239.99 at Amazon UK

Headphones & audio

JBL Charge 2+ Portable Wireless Speaker (Stereo, Wired & Wireless, Battery, 75 - 20000 Hz, Bluetooth/3.5 mm, Mobile phone / Smartphone) now £117 at Amazon UK

Bose SoundSport In-Ear Headphones Audio Only - Charcoal Black now £39.99 at Amazon UK

iPads & tablets

Microsoft Surface Pro 4 12.3-Inch Tablet with Pen (Silver) - (Intel Core i5-6300U 2.2 GHz, 4 GB RAM, 128 GB SSD, Integrated Graphics, Windows 10 Pro) + Microsoft Surface Pro 4 Type Keyboard- Black now £749.99 at Amazon UK

Kindle Paperwhite E-reader, 6" High-Resolution Display (300 ppi) with Built-in Light, Wi-Fi (Prime Deal) now £79.99 at Amazon UK

Cameras & accessories

Zookki Accessories Kit for GoPro Hero 4 3+ 3 2 1 Black Silver now £15.99 at Amazon UK

Computing

Lenovo N22 11.6-Inch HD Chromebook Laptop (Black) - (Intel Celeron N3060, 2 GB RAM, 32 GB EMMC, Chrome OS) (Prime Deal) now £99.99 at Amazon UK

SanDisk SDSSDHII-480G-G25 Ultra II SSD 480 GB Sata III 2.5 inch Internal SSD up to 550 MB/s (Prime Deal) now £76.99 at Amazon UK

Toshiba Canvio Connect II 2 TB External Hard Drive (2.5" (6.4 cm), USB 3.0) Black now £64.99 at Amazon UK

Canon Pixma MG2450 Multi-Function Inkjet Printer now £19.58 at Ebuyer

Microsoft Office 365 Home Subscription Product Key 5 Users 1 Year PC/MAC now £45 at EBAY-GB

D-Link DCS-932L Wireless N Day/Night Home IP Camera now £28.99 at Amazon UK

Wearables

Microsoft Band 2 Medium (Prime Deal) now £128.99 at Amazon UK

Gadgets & other

Yuneec Typhoon Q500 4K Startup Version Drone now £629 at Amazon UK

Philips Hue: Up to 40% Off Philips Hue Lighting and Accessories at Amazon UK

Lightning cables: The lightning cables Apple sells with iPhones, and the USB cables that go out with Android phones and tablets... are flimsy at best. You can currently save 10% on Syncwire's premium cables and chargers using the voucher code 6FNPZCTD. Browse all Syncwire phone accessories

What’s new on Amazon Prime Day

  • Deals are Everywhere – Prime members can shop deals on all devices, across all categories, in all Prime countries.
  • Toys All Day – Prime members in the UK will find toy deals nearly all day on Prime Day.
  • Watch-A-Deal – Readily track and shop any deal while at home or on-the-go with the Amazon App.
  • Sort by Category – Newly-enhanced deal shopping is designed to help customers swiftly sort deals by category.
  • More Sellers – Twice as many small business sellers around the world are participating in Prime Day this year.
  • More to Watch – Prime members will find unbelievable deals on some of today’s top rated TV series and popular blockbuster films to rent or purchase and instantly stream on Amazon Video.
  • Tips – Find helpful advice on how to shop on Prime Day at amazon.co.uk/primeday.

Is it worth having an Amazon Prime account?

As well as having free next day delivery, you also get access to numerous other services including the Amazon Prime Instant Video streaming service. You can also store unlimited numbers of photos and borrow ebooks. If you live in London or some other major cities you also get access to Amazon Prime Now - a one-hour delivery service on a bunch of esential items. You can also join Amazon Family, which means 20 per cent of nappies if you're into that.

According to Amazon, Prime Day will be the biggest Amazon event ever, with more than 100,000 deals worldwide exclusively for Prime members. Last year Amazon claimed that Prime Day would hve more deals than Black Friday and Cyber Monday, the November and December days when pre-Christmas sales peak. It turned out to be a bit of a red herring but Amazon was stung by the criticism and there will be some cracking offers this time around.

Software: Adobe Photoshop Elements 14 (PC/Mac). Excellent deal on Photoshop Elements - get version 14 for just £29.99 which is less than half the normal price.

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