Best men’s fragrances and colognes 2021: long lasting scent for the discerning gent

We’ve rounded up our pick of the best men's perfumes, from classic brands like Creed and Acqua di Parma to modern upstarts like Narciso Rodriguez

Included in this guide:

A collection of the best men’s fragrances and colognes, including Hugo Boss, Paco Robbane One Million, Dior Sauvage, and Bleu de Chanel

A great fragrance is a powerful thing. It can make you feel put together on a big day, put you in a good mood, and even make people remember you, so finding the right one is extremely important. 

Luckily though, the pressure’s off, because whether you’re looking for a delightfully scented gift for a loved one, or on the hunt for your own signature scent, we’re here to help with our list of the best men’s fragrances has to offer.

Best Black Friday deals 2021
Best Black Friday deals 2021

Best Black Friday deals 2021
Looking for the best fragrance deals? Well, we’ve got some good news for you – Black Friday will be here at the end of November and we’re expecting some BIG discounts this year. Make sure you head over to our Black Friday deals hub to find all the best deals.

How to choose the best fragrances for men

Not sure what you like, or aren’t sure how to put your own preferences into words? 

Fragrance families can be a good starting point: scents will fall into a floral, fresh, fruity, citrus, oriental, woody or spicy category – all fairly straightforward and telling.

But even the most high-end fragrances can suffer a little from poor application. Every sitcom has at least one episode where a young man heading out on his first date is chastised for wearing too much cologne, so don’t let that be you.

One spritz, on dry skin, will usually do for polite sillage (that’s how much the fragrance lingers in the air after you). Scents are best applied on the warmest parts of the body to help them project, so pick one spot out of the neck and lower jaw, chest, wrist and forearm, or inner elbow. 

If you do apply to your wrists, don’t rub them together, as this can break the molecular bonds in the perfume and “kill” the note – and nobody wants that.

While you're looking for fragrances, why not look for the female in your life too? Take a look at our list of the best women's fragrances

What's the difference between Aftershave, Eau de Toilette, Cologne and Perfume?

First off, let's clear up the difference between aftershave, eau de toilette, and cologne – it's a common misconception that the terms are interchangeable.


It's all to do with strength. An aftershave is the weakest, and is made up of around 1%-3% perfume oil. To help soothe your skin after a shave, it'll usually contain soothing and cooling ingredients, such as Aloe Vera. It should only last around two to three hours after application.


An eau de toilette (EDT) is made up of around 4%-8% of perfume oil. This is too much oil to apply to the face, so should be put on the 'pulse points' (neck, wrist, or chest). It should last around six to eight hours after application.


A cologne contains between 2%-5% oil, and is a happy medium between aftershave and EDT.


Finally, if you're looking for something really powerful, a parfum or perfume contains around 15%-30% oil. That means you only need a tiny amount on the pulse points to last for a long time. It is quite rare and expensive.

The best men's fragrances you can buy today:

Tom Ford Noir

1. Tom Ford Noir

An oriental, sensual fragrance which is subtle yet distinctive

Specifications
Best for: Sophisticated sensual scent
Scent family: Spicy
Type: Eau De Parfum
Reasons to buy
+Sophisticated fragrance+Long lasting scent
Reasons to avoid
-Perhaps the obvious choice?

Tom Ford Noir is the fourth signature fragrance launched by the American designer. He describes Noir as his most personal fragrance yet, designed for an “urbane sophisticate who the world gets to see and the intriguingly sensuous, private man they don’t”. 

The subtle yet distinctive fragrance packs warm notes of Italian Bergamot, Black Pepper and Patchouli, which are balanced with warm Vanilla, Amber and Nutmeg.

Penhaligon's Juniper Sling

2. Penhaligon's Juniper Sling

An Eau de Toilette inspired by a cocktail

Specifications
Best for: '20s glamour
Scent family: Aromatic-woody
Type: Eau de Toilette
Reasons to buy
+Fun+Complex scent+Great for gin fans
Reasons to avoid
-Needs liberal application

Penhaligon's Juniper Sling pays tribute to the indulgence and forbidden delights of London in the roaring 1920s. The fragrance is inspired by the most iconic and atmospheric spirits – dry gin – and has been created by master perfumer Mr Olivier Cresp. 

The perfume is made with Gin berry Juniper freshness is mixed with measures of Angelica and Brandy and develops into a heart of Black Pepper, Cardamom, Leather and Orris. It has a warming base of Brown Sugar, Black Cherry and Amber. We think it's ideal for Christmas parties, but also works all-year round.

Jo Malone London Huntsman

(Image credit: Mr Porter)

3. Jo Malone London Huntsman

A grown-up scent with multiple versions

Specifications
Best for: Winter
Scent family: Aromatic-woody
Type: Cologne
Reasons to buy
+Very masculine and grown up+Sturdy, sensible bottle+Easy to mix with other scents
Reasons to avoid
-A little heavy for some tastes

Part of a collaboration with Huntsman, Savile Row, Jo Malone London's cologne blends sweet woody notes that recreate the aroma of good whisky, making it a top pick for traditionalists. Designed to go with a sharp suit, the fragrance is very masculine and grown-up, with invigorating spicy pimento and cedarwood for a rich, hearty smell. The fragrance comes in s stylish and sturdy bottle, making it a winner for throwing in a weekend bag or just looking good in your bathroom. 

Save 50% off a subscription to T3 this Black Friday!

Save 50% off a subscription to T3 this Black Friday!
Want the world's most essential tech and lifestyle upgrade advice delivered right to you? T3 magazine is filled with reviews of the hottest new gadgets, as well as incredible technology you've never heard of, but you need to know. And now you can get it half-price, when you buy before 10am GMT on 30 November!

Dior Sauvage

4. Dior Sauvage

Both masculine and feminine, rugged yet refined, Sauvage is an enticing enigma

Specifications
Best for: Evening scent
Scent family: Woody/floral
Type: Eau de toilette
Reasons to buy
+Clean and modern+Interesting mix of notes
Reasons to avoid
-More for evening

Dior Sauvage has been designed to offer fresh top notes of bergamot as the dominant force; but as this distinctive scent begins to dry down on the skin, Dior promise a subtle masculine, woody note left in its wake. 

Like its poster boy Johnny Depp, Sauvage is an intriguing mix of rugged manliness (vetiver, pepper, patchouli) and borderline feminine refinement (lavender, geranium) that’s hard to pin down, but there's no end of wearers complimenting its wondrous fusion of scents. A great fragrance to opt for if you are looking for an evening scent.

Paco Rabanne 1 Million

5. Paco Rabanne 1 Million

This spicy, autumnal scent is one in a million

Specifications
Best for: Winter
Scent family: Spicy
Type: Eau de toilette
Reasons to buy
+Spicy, wooden and masculine+Great for autumn and winter
Reasons to avoid
-Ugly bottle

If you’re a gent (or you know a gent) who likes to rotate his fragrance wardrobe depending on the season, this warming, spicy fragrance is just the thing for when the nights draw in. 

Inspired by warming autumnal scents, Paco Rabanne have created a scent which promises to start with fresh grapefruit, mandarin and peppermint, but soon evolves into rich rose absolute, cinnamon bark and musk, with an ultra-masculine leather base. Overall, this is a spicy fragrance so citrus lovers, avoid.

Chanel Bleu De Chanel

6. Chanel Bleu De Chanel

From the design house of Chanel, this EDT can be worn all year round

Specifications
Best for: All seasons
Scent family: Aromatic-woody
Type: Eau de Toilette
Reasons to buy
+Can be worn all year+Classy bottle+Great scent
Reasons to avoid
-Could last longer

Much like the iconic clothes Coco Chanel began designing almost a century ago, Chanel men's fragrances are sophisticated and timeless. What's unique about this fragrance is that it combines aromatic-woody scents with the invigorating freshness of citrus. That makes it suitable for wearing in winter or summer months.

The Eau de Toilette is designed to give you "untouchable confidence", and if sure to get plenty of compliments.

Creed Aventus Eau de Parfum

(Image credit: Creed)

7. Creed Aventus Eau de Parfum

A sensual, audacious and contemporary scent

Specifications
Best for: An uber luxe fragrance
Scent family: Fruity/Rich
Type: Eau de Parfum
Reasons to buy
+Classic scent+Luxurious+Classy bottle

This scent was launched in 2010 to celebrate Creed’s 250th anniversary. It celebrates strength, power, vision and success, and is a luxury scent for individuals who saviour things in life. Aventus is inspired by the dramatic life of a historic emperor who waged war, peace and romance with equal magnitude. It opens with tantalising top notes of blackcurrant and Italian bergamot, blended with Calville Blanc apples and pineapple. A woody and heady centre is complemented with notes of roses, Jasmine blossom and patchouli, while a rich base of oak moss, ambergris and a touch of vanilla provides a final flourish to this sophisticated scent.

Boss Bottled by Hugo Boss Eau De Toilette

(Image credit: Hugo Boss)

8. Boss Bottled by Hugo Boss Eau De Toilette

Like Hugo Boss tailoring? You'll love this scent

Specifications
Best for: It's a classic
Scent family: Fresh and fruity
Type: EDT
Reasons to buy
+Classic scent+Simple bottle+Changes though-out the day

'Hugo Boss Man' Boss evokes the classic values of the successful, classic Hugo Boss man. The simple and clean lines of the bottle are stylish, and masculine, just like Hugo Boss tailoring. The fragrance contains fresh top notes include both apple and citrus fruits. In the heart of the fragrance lie the sweeter and warmer notes of geranium, cinnamon and cloves. At the smouldering base lie the notes of dry spicy scents of sandalwood, vetiver, cedarwood, olivewood, amber and musk create a distinctly masculine dry down. Hour by hour, the scent unfolds and takes on a different quality.

Moncler Fragrance

(Image credit: Moncler)

9. Moncler Pour Homme eau de parfum

Housed in a flask shaped bottle with a digital screen you can personalise!

Specifications
Best for: Long lasting woody scent
Scent family: Woody
Type: Parfum
Reasons to buy
+Long-lasting+Very cool bottle+Great for a gift
Reasons to avoid
-Bottle is large

Moncler Pour Homme is a woody aromatic fragrance created by perfumers Antoine Maisondieu and Christophe Raynaud. It captures the vibrant natural beauty of an alpine forest, this enveloping fragrance contains an unprecedented saturation of woody notes. Starting with the exclusive Alpine Green accord for Moncler that, combined with the energising freshness of Clary Sage, lifts the fragrance through a leafy expanse of mountain pines.  Warming directly through an overdose of Cedarwood, the Mountain Woods accord takes ultimate precedence in this bold scent, forming a cocooning, earthy dry-down of grand proportions when fused with the smoky magnetism of Vetiver. What's more, the fragrance is housed in a flask-shaped bottle, a nod to the brand's mountaineering roots, and features a digital screen you can personalise with your own message. This, we think, makes it a perfect gift.

Tom Ford Private Blend Neroli Portofino Eau de Parfum

(Image credit: Tom Ford)

10. Tom Ford Private Blend Neroli Portofino Eau de Parfum

A sexy summery scent

Specifications
Best for: Fresh, summery scent
Scent family: Citrus
Type: Eau de parfum
Reasons to buy
+Uplifting scent+Beautiful bottle+Great brand

Summer might be over, but there’s no reason why its scent can’t linger on your skin for a little longer. Tom Ford’s Private Blend Neroli Portofino is inspired by the luxurious Italian Riviera resort, and like the glamorous destination, it’s expensive, but a little goes a long way. A reinvention of a classic eau de cologne, it features Tunisian neroli, Italian bergamot, Sicilian lemon, winter yellow mandarin, lavender, orange flower, rosemary and amber, which makes for an uplifting citrus aromatic scent. If that wasn’t enough, the bottle, which evokes the Mediterranean Sea, is to die for. It’s a real taste of luxury you can enjoy every day.

Diesel Only The Brave Tattoo

11. Diesel Only The Brave Tattoo

A strikingly fruity scent for a great price, perfect for young dudes

Specifications
Best for: Strong, long-lasting scent
Scent family: Fruity
Type: Eau de toilette
Reasons to buy
+Interesting, noticeable fragrance+Lasts forever; no need to reapply
Reasons to avoid
-Will be too sweet for some tastes

This bold fragrance promises to be pure fruit on the nose, coming in straight away with a hit of zesty-sweet apple and mandarin before mellowing to a sage and bourbon pepper middle. 

Finally, there’s a distinctive patchouli and tobacco base, which adds a dark and dangerous note to an otherwise uncomplicated fragrance. Those in search of a refined classic would be better off looking elsewhere, but for the brave (see what we did there?) it appears to be a real standout scent — strong, long-lasting, and good value for money. An ideal gift for young guys.

Jean Paul Gaultier Le Male Eau de Toilette

(Image credit: Jean Paul Gaultier)

12. Jean Paul Gaultier Le Male Eau de Toilette

A classic scent in a famous bottle

Specifications
Best for: Fresh-ness
Scent family: Fougère
Type: Eau de Toilette
Reasons to buy
+Long-lasting+Strong scent+Distinctive bottle

A classic scent first introduced in 1995, you’ll be hard-pushed to find any faults with this magnetic Eau de Toilette. It opens with a fresh hint of mint, and is followed by warming lavender, masculine cinnamon and cumin. To compliment the amazing fragrance is a striking bottle, which will really stand out on a dressing table or bathroom counter.

Issey Miyake L'Eau d' Issey Homme

(Image credit: Issey Miyake)

13. Issey Miyake L'Eau d' Issey Homme

A fresh and elegantly timeless fragrance with a very masculine signature

Specifications
Best for: Something different
Scent family: Woody Oriental
Type: Eau de Toilette
Reasons to buy
+Unique ingredients +Masculine scent+You will love it

Issey Miyake is known for creating perfumes using rare and unusual ingredients, and this fragrance is no different. The L'Eau d' Issey Homme is a classic for any occasion, with a fresh, vibrant and elegantly timeless scent. It starts with top notes of yuzu, with heart notes of blue water lily, nutmeg, and base notes of tobacco amber and Indian sandalwood.

Narciso Rodriguez Bleu Noir

14. Narciso Rodriguez Bleu Noir

Woods and spice and all things nice come together in this modern fragrance

Specifications
Best for: Classic woody scent
Scent family: Woody
Type: Eau de toilette
Reasons to buy
+Warming spices and woody notes+Smells great; looks great
Reasons to avoid
-Not for citrus aficiondos

Narciso Rodriguez’ Bleu Noir is the very picture of refinement, with its opaque deep blue interior promising something magical. The scent is just as elegantly modern as its vessel, promising fresh, spicy notes of nutmeg and cardamom combining with deep, sensual woods for a superbly sexy masculine vibe. It's great for wearing every day – pronounced without being overpowering.

Acqua Di Parma

15. Acqua di Parma Blu Mediterraneo Mandorlo di Sicilia

Whisk yourself away to Sicily for a touch of 'la dolce vita' with this almond blossom scent

Specifications
Best for: Fresh outdoor scent
Scent family: Floriental
Type: Eau de toilette
Reasons to buy
+Lovely light, fresh scent+Perfect for summer
Reasons to avoid
-Almond notes may be too sweet for some

After originally striding onto the market in 1916 with their original Colonia, it seems that Acqua di Parma have perfected a new set of classics with their Blu Mediterraneo range. Reminiscent of a sun-drenched stroll through the almond groves of Sicily, this fresh, green, citrus-laden scent is just the thing to evoke that holiday feeling. 

We really commend its surprising amount of staying power for an eau de toilette, which makes it an equally as fresh, but better value, alternative to Creed’s Original Vetiver. A true holiday scent.

Montblanc Explorer Blue

(Image credit: Montblanc)

16. Montblanc Explorer Ultra Blue Eau de Parfum

A refreshing summer scent that captures the spirit of adventure

Specifications
Best for: Summer holidays
Scent family: Citrus
Type: Eau de Parfum
Reasons to buy
+Strong, long lasting scent+Great price+Marine vibes
Reasons to avoid
-Blue fragrances not for everyone

Montblanc claims Explorer Ultra Blue is an invitation to embrace the explorer’s adventurous spirit and embark on an epic olfactory journey. The eau de parfum's top notes awaken the senses with a zesty fusion of Italian bergamot, citrus and the addition of a touch of pink peppercorn. Marine accord is the beating heart of the fragrance. The fresh, aquatic notes contrast with the depth of grey amber notes.

Ethical sourcing continues to be a priority at Montblanc, with the main ingredients of  Explorer Ultra Blue coming from Givaudan’s Sourcing for Shared Value program.

Dunhill Driven

(Image credit: Dunhill)

17. Dunhill Driven Eau De Parfum

This scent is a tribute to racers

Specifications
Best for: Road trips in a classic car
Scent family: Woody
Type: Eau De Parfum
Reasons to buy
+Long-lasting+Great bottle design+Excellent mix of fruits

The Driven Eau de Parfum from Dunhill unveils a refreshed brand direction for the brand, one that draws inspiration from its archives, takes on an element of traditionalism and yet includes a new level of modernity. As its name suggests, this fragrance is built for speed, driving, and racing – you'll notice how woody, citrus and floral notes of bergamot, red apple and amber race throughout its olfactory pyramid for a resilient and impactful result. If you live life in the fast lane, this is the fragrance for you.

Reiss Emerald Bloom Eau de Parfum

(Image credit: Reiss)

18. Reiss Emerald Bloom Eau de Parfum

A unisex fragrance you can share with a partner

Specifications
Best for: Sharing
Scent family: Floral
Type: Parfum
Reasons to buy
+Truely genderless+Stylish bottle+Cruelty and animal-free

Reiss has taken its approach to style beyond the wardrobe with a new collection of genderless fragrances. We love the fresh and floral Emerald Bloom scent, which features distinct grassy tones, deep notes of cedar and sandalwood bloom into jasmine, Lily of the Valley, star anise and violet. The fragrances are all unisex and arrive in a stunning Art Deco-inspired bottle, designed in-house, is made in Italy. The fragrance is also responsibly sourced, cruelty-free and vegan.

Le Labo 'Bergamote 22'

19. Le Labo 'Bergamote 22'

Oozes modern sophistication

Specifications
Best for: Fresh, Sweet and Sensual
Scent family: Woody
Type: Eau de parfum
Reasons to buy
+Amazing blend+Unstoppable energy
Reasons to avoid
-Could last longer

Eddie and Fabrice, the founders of Le Labo, describe Bergamote 22 as, “ your white T-shirt. You always look good in one and it’s not a hassle to wear.” Its original code name, "Fire Cologne", illustrates its spirited qualities – a delicate floral character of petit grain sharpened by the bitterness of grapefruit. The scent is a dazzling elixir of freshness, sweetness and sensuality with an unstoppable acrobatic energy.

Creed Original Vetiver

20. Creed Original Vetiver

A fresh and bright addition to any gent’s scent wardrobe

Specifications
Best for: A luxurious treat
Scent family: Citrus
Type: Eau de parfum
Reasons to buy
+Fresh and citrusy for summer+Great balance of top, middle and base notes
Reasons to avoid
-On the pricier side

A fresh, citrusy scent for the man with discerning taste, and deep pockets. Creed fragrances are a designer classic, and with good reason. With the unmistakably masculine hit of vetiver at its heart, this fine fragrance is kept contemporary by zesty bergamot and bitter orange; clean, herbaceous coriander; and smooth sandalwood. We love its freshness, which provokes that 'just out of the shower' feeling — use it to treat your other half, or yourself.

Calvin Klein CK One Eau de Toilette

(Image credit: Calvin Klein)

21. Calvin Klein CK One Eau de Toilette

A unisex classic

Specifications
Best for: Young, unisex scent
Scent family: Floral
Type: Eau de Toilette
Reasons to buy
+Sexy, minimalist bottle+Unisex and easy to wear+Cult classic
Reasons to avoid
-Might bring back bad memories

In case you didn’t get the memo, the Nineties are cool again and classic fragrances like CK One are smelling fresh. While that old pair of Jeans you had (and Kate Moss) might have aged a little, this fragrance still smells young and is incredibly easy to wear for both sexes, making it a useful option to keep at hand in the bathroom. Bringing together refreshing notes of green tea, papaya, and bergamot, it’s balanced with soft accents of nutmeg, violet, cardamom, and rose. This means it’s a little bit musky and floral, and a lot citrus-y and refreshing. 

Saunders & Long Q

(Image credit: Saunders & Long)

22. Saunders & Long Q

The perfect fragrance for your next luxury holiday

Specifications
Best for: Luxury travel
Scent family: Woody
Type: Eau De Toilette
Reasons to buy
+Luxury travel-sized atomiser+Great design+Smells great
Reasons to avoid
-Decanting fragrance can be too much hassle for some-Very masculine scent

The recently introduced Q, from Saunders & Long, is handcrafted by legendary perfumer, Francois Robert. It's an elegant, sophisticated fragrance, masterfully blended with Vetiver and Patchouli, a hint of smoky peated whisky. The woody notes of humidor-inspired cedar are perfectly complimented by dried tobacco leaves from an unlit Cuban cigar. As a sparkling pepper top note dissipates, the dry down meanders steadily towards its signature Fougère accord. The warmth and sweetness is delicately offset by a hint of bitterness to achieve the perfect balance.

The fragrance comes in one large 125ml bottle, and need to be decanted into 12ml glass vials. The vials are then slotted securely into Saunders & Long's refillable Havana Travel Atomiser, which is the perfect companion for all those exciting plans in the not-too-distant future. We love this ritualistic preparation, but for some, it could be seen as too much hassle – especially if you're in a rush.

Molecule 01

23. Molecule 01

A bespoke, pheromone-esque scent — for “science”

Specifications
Best for: Attracting a partner
Scent family: Woody/aromatic
Type: Cologne
Reasons to buy
+Adapts to the wearer's body chemistry+Unique+Unisex

For lads or ladies in the market for a romantic partner, this oddball fragrance makes a slightly bonkers, but interesting accessory to the search. The titular molecule is used in most modern perfumes to recreate scents, but here, it’s an almost undetectable velvety, woody scent which adapts to each wearer’s unique body chemistry. For anyone interested in the science of scent and willing to be approached by strangers, it’s one to try.

Clinique Happy for Men Cologne Spray

24. Clinique Happy for Men Cologne Spray

This zesty mood-booster, bright with citrus, is a classic for a reason

Specifications
Best for: Awesome budget buy
Scent family: Fruity
Type: Cologne
Reasons to buy
+Bright and zingy+Great value
Reasons to avoid
-Doesn't last long

Packed with joyful notes of lime, lemon, mandarin and ultra-fresh sea spray, backed up by armfuls of delicate white flowers, this classic Clinique fragrance has been praised for its fresh, summery scent, making way for its chirpy name. 

With a woody base for structure, a pleasing floral heart, and the brightest, zestiest citrus tones up top, this is highly rated as a wonderfully 'happy' fragrance that seems to be loved by men and appreciated by women. 

Liked this?

Spencer Hart
Spencer Hart

As the Style and Travel Editor at T3, Spencer covers everything from clothes to cars and watches to hotels. Everything that's cool, stylish, and interesting, basically. He's been a part of T3 for over six years, and in that time covered every industry event known to man, from CES and MWC to the Geneva Motorshow and Baselworld. When he's not decorating his new home, he can be found messing around on an electric scooter, playing with luxury watches, or making sure his Instagram account looks perfect.