As such, right now the flagship iPhone 14 Pro smartphone is tipped by analysts to be notch-less, with Apple instead opting for a pill-shaped hole-in-screen design instead.
And, right here, we've got a fantastic new depiction of just what that new pill-shaped, no notch design could look like courtesy of this slick concept video.
The concept video, which is the creation of graphic designer Parvez Khan, can be watched in full directly below:
In addition to the new iPhone 14 notch-less design the Pro versions of the range are also tipped right now to come with upgraded levels of RAM, a 120Hz refresh rate screen and bigger 48MP main camera sensor.
The iPhone 14 range is also thought to be launching alongside a new hardware subscription service that will allow people to rent a handset rather than buying it. If true, this would build on Apple's existing iPhone upgrade programme.
Here at T3 we think notch-gate has really blown over now and really we don't think many iPhone users are particularly bothered by their handset's notch. That said, any move away from interruptions in a smartphone's screen should be welcomed as they move us closer towards the ideal solution, which is to have under-panel cameras and sensors.