OLED represents the peak of TV display tech at the moment, but you do tend to have to pay a little more for the privilege of getting it in front of your eyeballs. That's why deals like 9% off this LG B2 model in the Amazon Spring Deal Days sale are so appealing, because they give you the best display for less money.
As always, we've checked with the CamelCamelCamel tracker, and $1,169 is officially the lowest price that this excellent OLED TV has ever been. It's down from its previous price of $1,289, and last year you would've been paying upwards of $2,000 for it – it's a deal that really is that good.
LG B2 OLED 4K 65-inch TV: was $1,289, now $1,169 at Amazon
The set comes with a 4K resolution, gorgeous OLED tech, Google Assistant and Amazon Alexa support, a maximum 120Hz refresh rate, and two HDMI 2.1 ports so you can get the most out of your video game consoles.
Even at its original price, the LG B2 was one of the best value OLED TVs out there, offering a lot of bang for your buck – and raising the question of why you would pay any more for a higher-end set. You get that glorious 4K OLED picture across 65-inches of screen, and the a7 Gen 5 processor ensures top-level pictures and sound from every source you connect.
Gamers are going to be interested in the HDMI 2.1 support that appears on two of the four HDMI ports here, and there's also support for a 120Hz refresh rate, a 0.1ms response time, and Nvidia G-Sync, AMD FreeSync Premium, ALLM, and VRR. GeForce Now comes built right in too, so you can enjoy cloud gaming out of the box.
This isn't just for gamers though – movies and sports look great on the LG B2 OLED as well. HDR is very well handled, the contrast is as deep and immersive as you would expect from OLED, and the details in each frame are kept sharp and clear. Brightness is impressive too, so the picture is going to pop no matter what the lighting setup is around the LG B2.
Sound is well covered with a virtual 5.1.2 mix, and the webOS software that LG develops remains as reliable as ever, with support for all the major streaming apps. We think it's a genuinely superb deal, but if it's not quite for you, we've got more suggestions in our best OLED TVs guide.
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Dave has over 20 years' experience in the tech journalism industry, covering hardware and software across mobile, computing, smart home, home entertainment, wearables, gaming and the web – you can find his writing online, in print, and even in the occasional scientific paper, across major tech titles like T3, TechRadar, Gizmodo and Wired. Outside of work, he enjoys long walks in the countryside, skiing down mountains, watching football matches (as long as his team is winning) and keeping up with the latest movies.