Apple kickstarted a four-day promotion, known as its "Shopping Event", on Black Friday, which will then run until the end of Cyber Monday today, November 26, 2018.
Apple isn't discounting its products per se, instead, it's offering gift cards with the purchase of select iPhone, iPad, Apple Watch, HomePod and Mac models. These range from £40 ($50) for an iPhone, HomePod, or Apple Watch, and up to £160 ($200) for a new MacBook Pro, MacBook Air, iMac, or Mac Pro.
These can be redeemed on new hardware and accessories at any Apple Store, or online at Apple.com. These gift cards are not to be confused with iTunes gift cards, which are used to buy music, films, television seasons, or apps, from a macOS or iOS device.
However, if you'd prefer a stone-cold discount over a free gift card, you'll be pleased to know that it's not only Apple that is discounting select iPhone, iPad, Apple Watch, and MacBook models – with dozens of other online stores slashing prices, too.
T3 is keeping our eyes open for the latest price drops and deals. We'll be updating this page with anything that stands out, so stay tuned.
Best Black Friday deals and discounts on Apple products
- Best Apple Watch Black Friday Deals
- Best iPad Black Friday Deals
- Best iPad Mini Black Friday Deals
- Best iPad Pro Black Friday Deals
- Best Apple MacBook Pro Black Friday Deals
- Best 12-inch MacBook Black Friday Deals
Best iPhone Black Friday / Cyber Monday deals
iPhone XR from Mobiles.co.uk | Vodafone | FREE upfront | 100GB data | Unlimited minutes and texts |
£60 £36 a month
It might be the most recent iPhone to join the line-up, but that doesn't mean the iPhone XR is exempt from discounts and deals. We really don't need to add much to the headline details. The bills are fair, the upfront cost is cheap, and the data allowance is huge. There really isn't a better iPhone XR deal out there at the moment. Total cost over 24 months is £864View Deal
iPhone XS from Mobile Phones Direct | EE | FREE Upfront | Unlimited minutes and texts | 60GB data | £58pm
Although this still sounds mightily expensive, trust us – this is by far the cheapest iPhone XS deal we've seen. There are no upfront fees and £58 a month is incredibly cheap for what is one of the most expensive phones on the market right now, not to mention you'll benefit from a colossal 60GB of mobile data on the UK's fastest 4G network. Total cost over 24 months is £1,392View Deal
iPhone XS Max | 64GB, Space Grey | Now £999, was £1,099
Although you won't find any discounts to the iPhone XS Max in Apple's own online store, that doesn't mean the company isn't embracing the Cyber Monday sales. Apple has slashed £100 from the price tag of the iPhone XS Max on Amazon for the blockbuster sales event. The price drop is only available on the Space Grey variant, with Silver and Gold models only discounted by £50. You'll have to judge how much that shiny new colour is really worth.View Deal
iPhone X | 64GB, SIM-free | Now £779, was £999
John Lewis has dropped the price of the iPhone X. Apple stopped selling its first all-screen iPhone after the launch of the iPhone XS and iPhone XS Max back in September. However, the 5.8-inch handset remains a stellar purchase to this day. Bizarrely, John Lewis is selling the Space Grey finish for £779, whereas the Silver colour is priced at £799. Both are a significant reduction on the £999 price tag the iPhone X carried when it launched worldwide on November 3, 2017 but the Space Grey is a particularly tasty deal.View Deal
£40 Currys PC World Gift Card | Carphone Warehouse | On iPhone XR, XS, XS Max and X
iPhone's X series of phones are some of the best handsets out there ... if you can bear the massive price tag. Thankfully, the price is made a little more manageable thanks to Carphone Warehouse sweetening the deal by offering a £40 Curry's PC World Gift Card when you buy an iPhone XR, XS, XS Max, X from them.
iPhone 8 from Mobiles.co.uk | Vodafone | £150 upfront with 10OFF code | 40GB data | Unlimited calls and texts | £28pm
This is the tariff to go for right now if you want to spend as little as possible on your iPhone 8 over the course of a two year contract. iPhone 8 may have launched last year, but it's still a brilliant handset and now comes with a really healthy data allowance, coupled with the appeal of O2's Priority rewards. It may feel like a lot to pay upfront, but our 10OFF code at least takes a tenner off. The main headline is the sheer amount of data you get for £28 per month. Total cost over 24 months is £822View Deal
Best Apple AirPods Black Friday / Cyber Monday deal
£159 now £139 at BT Shop
AirPods are one of the Black Friday deals that everybody has been looking out for, and this is lowest price they have ever been. There's even express delivery available if you're in a rush to get your hands on your shiny new pair of earbuds. Unfortunately, we don't know how long this deal will last, so you'll want to act quick.View Deal
Apple Watch Series 3 Black Friday / Cyber Monday prices
Apple Watch Series 4 Black Friday / Cyber Monday prices
Apple iPad 9.7-inch Black Friday / Cyber Monday deals
Apple iPad 9.7 (2018):
£319 now £299 at John Lewis
It's rare to see any sort of discount on Apple products, so £20 off the latest iPad is an absolute bonus! If you're looking for a great, all-round tablet experience, this is the slate you should buy.
As always with John Lewis, you'll find a 2 year guarantee includedView Deal
iPad Pro 10.5-inch Black Friday / Cyber Monday deals
iPad Pro 10.5 (2017):
£619 now £569 at John Lewis
OK, so it's not the new bezel-less iPad Pro that launched last month, but the 2017 flagship iPad Pro is still one heck of a tablet. And saving £50 on an iPad is never to be sniffed at. It's the base model with 64GB of inbuilt, non-expandable storage, but it's still got reams of power and support for the Pencil. There's also a John Lewis 2 year guarantee included. Splendid.View Deal
iPad Mini 4 Black Friday / Cyber Monday deals
Apple iPad mini 4 | 128GB, Space Grey | Now £289, was £399
The smallest tablet in the iPad line-up has been reduced for Black Friday. The 7.9-inch tablet is ideal if you're looking for something that easily slips into your bag. Apple hasn't updated the iPad Mini in a little while, but the tablet is still compatible with the latest version of iOS – so you won't miss out on any of the latest features.View Deal
iPad Pro 12.9-inch Black Friday / Cyber Monday prices
MacBook 12-inch Black Friday / Cyber Monday deal
Apple MacBook 12-inch | 2017 model | Now £1,099, was £1,249
The MacBook is the smallest, lightest notebook in the Apple line-up – yes, it's smaller and lighter than the MacBook Air. The 12-inch notebook has the same wedge-shaped design as the latter, and boasts 8GB of RAM, coupled with a 256GB SSD. It's available in a wide range of colours – Space Grey, Silver, Gold and Rose Gold.View Deal
Apple MacBook Pro 13-inch, non-Touch Bar Black Friday / Cyber Monday prices
Apple MacBook Pro 13-inch with Touch Bar Black Friday / Cyber Monday prices
Apple MacBook Pro 15-inch with Touch Bar Black Friday / Cyber Monday prices
Apple HomePod Black Friday / Cyber Monday deals
Apple HomePod | Now £279, was £319
The HomePod is Apple's answer to the recent slew of AI-powered home speakers from the likes of Amazon and Google. The HomePod – powered by talkative Apple assistant Siri – can be used to control smart home gadgetry, including lights, doorbells and security cameras, as well as play music from your iTunes library, or any of the millions of tracks available via the Apple Music subscription model. There's also a nine month subscription to Deezer Premium when you buy from Currys PC World. Bargain!View Deal
T3 will be on the look-out for new discounts, deals and promotions throughout the Black Friday and Cyber Monday sales period. Refresh this page to keep up with the latest price drops on iPhone, iPad, Apple Watch, AirPods, Mac and HomePod.