How to watch the Hisense IFA 2023 keynote presentation live

Hisense will host a special event during the IFA consumer electronics trade show and you can watch it here

Hisense E7H TV lifestyle image in living room
(Image credit: Hisense)

Chinese television and appliance manufacturer Hisense will host a special keynote presentation at IFA in Berlin on Friday 1 September 2023.

The live event will focus on the future of tech rather than just Hisense's own products, and will be hosted by the company's president, Fisher Yu. You can watch it below.

When is the Hisense IFA keynote?

The Hisense keynote address will start at 11am CEST (local time for Berlin) on Friday 1 September 2023. It is scheduled to last for 25 minutes.

Here's when it'll start in other timezones:

  • US West Coast: 02:00 PT
  • US East Coast: 05:00 ET
  • UK: 10:00 BST
  • Central Europe: 11:00 CEST
  • India (New Delhi): 14:30 IST
  • China (Beijing): 17:00 CST
  • Japan (Tokyo): 18:00 JST
  • South Korea (Seoul): 18:00 KST
  • Australia (Sydney): 19:00 AEST

How to watch the Hisense event

You can watch the Hisense IFA 2023 keynote live via the video near the top of this page.

Alternatively, it will be streamed on the official IFA Berlin YouTube channel and on LinkedIn.

What to expect

We're not sure there will be any actual product announcements from Hisense during the presentation.

As it's an official IFA keynote, it will focus more on the future of technology and how the Chinese firm plans to keep one step ahead of emerging trends – especially when it comes to smarter devices and appliances.

"Mr Yu will talk about how Hisense adopts a scenario-driven approach and upgrades its products and services accordingly. He will also discuss the way that Hisense leverages its one-of-a-kind Screens, Operating System and Platform technical system to deliver premium services and products centering around users," it says in the marketing blurb.

T3 will be at IFA this week to bring you all the news and product information from the show floor. We'll also be going hands-on with plenty of the products that will be announced there, so check back with us often to keep up-to-date with the latest technologies.

Rik Henderson
News Editor

Rik is T3’s news editor, which means he looks after the news team and the up-to-the-minute coverage of all the hottest gadgets and products you’ll definitely want to read about. And, with more than 35 years of experience in tech and entertainment journalism, including editing and writing for numerous websites, magazines, and newspapers, he’s always got an eye on the next big thing.

Rik also has extensive knowledge of AV, TV streaming and smart home kit, plus just about everything to do with games since the late 80s. Prior to T3, he spent 13 years at Pocket-lint heading up its news team, and was a TV producer and presenter on such shows as Channel 4's GamesMaster, plus Sky's Games World, Game Over, and Virtual World of Sport.