This is not a typo: EE is selling the Apple Watch Ultra 2 for £649 on Black Friday

With its rugged design, advanced features, and unmatched durability, this is the best time to grab Apple’s most powerful smartwatch yet

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Apple Watch Ultra 2 in hand
(Image credit: Matt Kollat/ T3)

I very nearly pinched myself when I saw this Apple Watch Ultra 2 deal at EE. As someone who hunts for the best Black Friday deals for a living, I’m used to seeing low prices on sought-after wearables; still, this offer undercuts all retailers by a large margin.

The best Apple Watch for outdoor enthusiasts is currently £649 at EE, saving you a whopping £150. Even Amazon doesn’t go this low! It’s a crazy deal, and I have no idea how long it will be, so you’d better make the most of it while it’s here.

Apple Watch Ultra 2
Apple Watch Ultra 2: was £799 now £649 at EE

The Apple Watch Ultra 2 features a rugged titanium design, a brighter always-on Retina display, and dual-frequency GPS for precise navigation. It offers advanced health tracking, 36-hour battery life, and water resistance up to 100 meters. Powered by the S9 SiP chip, it delivers faster performance and improved Siri capabilities.

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The Apple Watch Ultra 2 is a powerhouse wearable, packed with advanced features for adventurers, athletes, and everyday users alike. Its rugged titanium design is built to withstand extreme conditions, while the upgraded S9 SiP chip delivers lightning-fast performance and enhanced Siri capabilities.

Key features include an always-on Retina display that's brighter than ever, making it easy to read in direct sunlight. The dual-frequency GPS ensures pinpoint accuracy for outdoor activities, and the watch boasts water resistance up to 100 meters – perfect for divers or water sports enthusiasts. Health monitoring is top-tier, with heart rate, blood oxygen, and advanced workout metrics.

For adventurers, the Ultra 2 includes a new modular Ultra watch face, enhanced Precision Start for workouts, and the ability to explore off-grid with its Wayfinder tools. Plus, the improved battery life lasts up to 36 hours, so you can rely on it even during multi-day adventures.

This Black Friday, EE is offering the Ultra 2 for £649—a £150 saving off its usual price of £799. If you’ve been waiting to upgrade to Apple’s toughest and most advanced watch, now’s the time. It’s the perfect blend of style, performance, and durability at a fantastic price.

Matt Kollat
Matt Kollat
Section Editor | Active

Matt Kollat is a journalist and content creator for T3.com and T3 Magazine, where he works as Active Editor. His areas of expertise include wearables, drones, action cameras, fitness equipment, nutrition and outdoor gear. He joined T3 in 2019.

His work has also appeared on TechRadar and Fit&Well, and he has collaborated with creators such as Garage Gym Reviews. Matt has served as a judge for multiple industry awards, including the ESSNAwards. When he isn’t running, cycling or testing new kit, he’s usually roaming the countryside with a camera or experimenting with new audio and video gear.