Amazon Prime Day 2022 Australia: possible dates and the deals to expect

Here's when we expect Amazon Prime Day this year, as well as our handy shopping tips to make the best use of this sales event

Amazon Prime Day
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(Image credit: Future)
How to shop Prime Day deals

Prime Day is a members-only event, meaning you'll need to be an Amazon Prime subscriber to make the most of the big sale. If you'd like to participate, click on the link below to sign up and you'll get a 30-day free trial, plus free and fast delivery on millions of eligible products, and access to a lot of other Amazon services, including Prime Video, Prime Reading and Prime Gaming (previously called Twitch).
Sign up for Amazon Prime now (opens in new tab)

Amazon has already confirmed that Prime Day 2022 is going to be in July. When exactly in July, though, is still a well-kept secret within Amazon HQ. No matter when the official date is, July is just weeks away and it's time to get cracking on your wish list if you want to make the most of the next edition of Amazon Prime Day.

We can speculate on possible dates for this year's Prime Day, especially since we've been covering the Prime Day sales in Australia for a while now. There are two possibilities – the first option is Amazon kicking the sale off on Monday, July 11, or waiting another week for Monday, July 18. Our money is on the first, but as Prime Day is typically mid-July, but we'll just have to wait and see when Amazon makes its official announcement... which could be any day now.

Speculations aside, one certainty we have for Prime Day 2022 in Australia is that it's going to be another whopper 65-hour deals bonanza, with massive savings across practically every category of products listed on Amazon... spearheaded by the company's own hardware like the Echo speakers and Kindle ereaders.

When is Amazon Prime Day 2022?

Predicting the Amazon Prime Day 2022 date used to be easy: some time in mid July, as it was in 2018 and 2019. But the game changed in 2020 due to the ongoing pandemic – Prime Day moved to October to counter the economic downturn and the supply issues. In 2021 Amazon again moved Prime Day, this time to June – earlier than it hosted the sale before – kicking it off on Monday, June 21 and officially ending it on Tuesday, June 22. In Australia, though, we enjoy an extended Prime Day sale that typically lasts for a whopping 65 hours. That’s because we’re able to shop US and UK deals via the ‘global store’ section of the online shopping site, so the deals keep flowing till Prime Day actually ends in the US West Coast. 

Despite the ongoing global situation, it looks like Amazon is going back to its July schedule, as announced in April. Actual dates are still elusive, but considering Prime Day has traditionally been held mid-July, always starting on a Monday, there are two possible options this time.

The first, and most likely, scenario would be Prime Day 2022 kicking off on Monday, July 11. How can we say this? Because a report posted in March on Digital Commerce 360 (opens in new tab) claims that Amazon (in the US) has given sellers a cutoff date of June 20 to submit their Prime Day inventories. And the sale typically kicks off a few weeks after that.

If July 11 is indeed the actual date, then expect the offers to start flowing in from 12am AEST on the day and stop at 5pm AEST on Wednesday, July 13. Note that the extended day is exclusively for items listed on Amazon US and Amazon UK – the official Amazon AU offers will stop at 11:59pm AEST on July 12.

The second possibility for Prime Day 2022 is July 18-20, giving Amazon an extra week to prepare, in case it's necessary.

Either way, we know it's coming soon, so it's time to get that wish list ready.

What is Amazon Prime Day?

Prime Day began as a 24-hour sale in the US in 2015 to celebrate Amazon's 20th anniversary, but it quickly took a very different role for the retail giant. With a higher volume of deals than on the corresponding Black Friday and with bigger discounts on offer, it proved to me a money mill for Amazon, and the company has carried on hosting the big sale ever since.

It has, of course, grown. It's now held in several countries and over 48 hours. In Australia, however, we get a whooping 65 hours to enjoy shopping. That's because we get to purchase items that are imported from the US and the UK, so the sale carries on till it ends on the US West Coast.

It’s worth reiterating that the bulk of the Prime Day deals are exclusively available only to Prime members, so to get the best savings out of this event you will need an Amazon Prime membership (opens in new tab). In Australia, Amazon Prime is billed at just AU$6.99 per month, or AU$59 yearly. This small fee gets you not only access to great deals and savings, you also get free expedited shipping on thousands of eligible items, as well as free access to Amazon services like Prime Video, Prime Reading and Prime Gaming (aka Twitch).

Amazon Prime Day 2022 deals to expect

Prime Day always offers incredible savings across tens of thousands of products from beauty to consumer electronics, fashion, home improvement and tools, luggage, pantry food and drink, toys, video games and more. 

First and foremost of the discounts will be on Amazon's own hardware. You can pick a smart speaker or smart display for a fraction of their RRP, throw in a few smart lights to kickstart your smart home setup. If that's just one too many 'smarts' for you, and you prefer a good story to get lost in, Prime Day is a great time to pick up a Kindle. And, more importantly, there's a very good chance Amazon will either discount Kindle Unlimited or offer an extended free trial of three months to new customers.

Prime members will also be able to access deals across big brands such as Bosch, Calvin Klein, Fitbit, Lacoste, Lego, Lenovo, L’Oreal, Nintendo, Panasonic, Samsung, Sony, Yamaha and more. 

Other Prime Day regulars are electric toothbrushes, wireless headphones and speakers, cameras and so much more, so expect discounts from brands including Bose, Philips, Sony, Samsung and others.

The important bit here is that Amazon now has an Apple Store on its site and, as of December 2021, iPhones are available as well. While there have been no significant iPhone discounts yet, we’re hoping Prime Day 2022 sets a wonderful precedent.

Looking back, what did you buy during Prime Day 2021? We went back and checked out our list of top deals from last year and found, as expected, gaming gear hit the mark. But that was closely followed by fitness wearables and big-brand headphones.  Below is a small taster of the top Prime Day deals we saw in June 2021.

Garmin Fenix 6 Sapphire | AU$1,299 AU$649 (save AU$650)

The Garmin Fenix 6 is the top dog in the world of sports watches and this position comes with a healthy price tag. Last year, though, Amazon slashed that exorbitant price of the premium wearable in half allowing for a huge saving of AU$650 to be had. The Fenix has got top-notch adventure tracking and GPS-based mapping for when you’re off the beaten path. As the Sapphire version, it features a scratch-resistant sapphire lens. While we can’t say for certain we’ll see the same offer again, we can definitely tell you there’ll be plenty of half-price Garmin watches come Prime Day 2022.

Bose Noise Cancelling Headphones 700 | AU$599 AU$376 (save AU$223)

Bose's premium and elegant flagship ANC cans were almost half price on Amazon for Prime Day 2021, with the discount available in both Black and Silver. There’s now a third colour option also available and they’ve seen steep discounts since June last year, so chances are very high you could see record-low prices on these fantastic headphones when Prime Day comes knocking again. Designed for comfort and style, these headphones provide the best ANC the company has to offer, solid call quality (with noise cancellation for environmental sounds), and a well-balanced, clear audio.

Philips Airfryer Premium XXL | AU$399 AU$299 (save AU$130)

If you're keen to get into air frying, why not start with the best? Chances are you can score the Philips Airfryer Premium XXL, with its 1.4kg capacity, at a nice low price as it saw a decent discount last year and during Black Friday 2021 too. It’s big enough to cook for the whole family, and  gets the job done quickly and  without the need for a large amount of oil – far healthier than a regular pan frying.

Lenovo, Asus and Acer Chromebooks | up to 40% off

Whether you're a student looking for an affordable laptop or you're just chasing a solid, portable computing solution, Chromebooks are a great option. Amazon has been stocking some excellent Chromebooks lately and some were discounted quite steeply last year. We’re hoping to see a repeat of the same, especially after Amazon slashed prices deeply during Black Friday too.

Amazon Echo Dot (3rd gen) | AU$59 AU$39 (save AU$20)

It was just AU$19 quite recently but then bounced back to its usual discounted price of AU$39. While we’re almost certain we’ll see it drop to AU$19 again for Prime Day, we’re hoping the latest generation of the Echo Dot, with its UFO-like design, gets a similar price cut this Prime Day, a great bargain for anyone keen on a cheap way to get into smart homes.

Is Prime free on Prime Day?

If you have not had an Amazon Prime account before then, yes, you can get a free Prime trial for Prime Day (or for any other day). Amazon offers all customers a free 30-day trial of Prime. You can cancel at any time during the trial and you won't be charged a thing.

If you decide to pay for Prime once your trial ends, that'll cost you AU$6.99 a month or AU $59 a year. Unlike in the US, Amazon Australia does not offer discounted student memberships or a family plan.

Click here to sign up for an Amazon Prime membership (opens in new tab).

How to find the best Prime Day deals

Shopping Amazon Prime Day can be an exhausting and overwhelming experience if you aren't prepared for what's ahead. While Prime Day is some of the most fun deal hunters will have all year, it can easily go bad if you aren't sure what of to look for – or how to look for it. Here are some helpful suggestions to shopping Amazon Prime Day and tips on how to save the most money this year.

Don't just shop at Amazon: This may be a weird one to hear, considering this is Amazon Prime Day we're talking about, but hear us out. Since Prime Day has gotten so dang popular over the years, many retailers out there are trying to get in on the action by running their own Prime Day-like sales alongside Amazon. If you've got a favourite store you like to shop at, don't be afraid to shop there as well. You'll be surprised what kind of discounts you can find.

Trust your gut on reviews: Here's the thing with Amazon's review system, it's not very good at filtering out useless and unhelpful feedback. If you head to almost any major product released in the past year, you'll see one star reviews with one sentence clearly expressing dissatisfaction and nothing else. You may even find "fake reviews" to help deter you from a good product or even steer you towards buying a bad product. If it's something you truly want and it's on sale, reviews may help but at the end of the day it's your money!

Compare prices: This applies to everything. Clothing, electronics, you name it. If it's on sale during Prime Day, chances are every seller who has it is dropping their prices. What you may not know, however, is that it may be cheaper in some cases to check out alternative sellers. Don't be afraid to click that "see other buying options" button from time to time.

Stick with us: If you don't want to spend too much time and energy in bargain hunting during Prime Day, then bookmark this page as we'll be doing just that for you. T3's deals team will be on hand to pick out the juiciest offers on a wide variety of tech and lifestyle products and we'll list them right here in an easy-to-navigate page.

Are Prime Day deals worth it?

The question of "Are Prime Day deals worth it?" gets asked quite a lot around this time, and quite frankly there's a yes and a no answer to this one. Depending on what exactly you're hoping to buy, Prime Day could be the perfect chance to get the best discount, while it may be more beneficial to wait until Black Friday / Cyber Monday sales when the same or similar product could see a bigger discount at a different retailer.

That said, Prime Day deals are definitely worth if when it comes to electronics, smart tech and, of course, Prime services. Most Prime services, including Kindle Unlimited (opens in new tab) and Amazon Music Unlimited (opens in new tab)  get some pretty sweet offers for newcomers and Prime members alike.

Sharmishta is T3 sister site TechRadar's Managing Editor for APAC, and contributes to T3 on occasion, particularly if any local Aussie product testing is needed. She's a keen photographer, managing Digital Camera World for the APAC region, and also helps produce two of Future's photography magazines in Australia. She loves trying to find ways and means to make her home (and life) smarter and, when she's got time to herself, she can usually be found with her nose buried in a good book... erm, ereader.

With contributions from