Apple to introduce subscription model for AppleCare and new in-store repairs
Apple will reportedly be changing its paid AppleCare service to a subscription-based model. The company will also be changing the way repairs for iPhones will be handled
According to AppleInsider, Apple will reconfigure its paid AppleCare service to either a subscription model, or inroduce a new tier, which will be attached to a customer rather than a specific product.
The announcement was made to tech staff at a town hall session led by Apple Vice Preisdent Tara Bunch, who said the changes will soon be rolled out across the U.S., and then worldwide.
An Apple employee spoke with AppleInsider who said as well as the changes to AppleCare, repairs instore will be dealth with differently.
Apple Stores will extend their repair capabilities from the current speaker, receivers, home buttons, vibrator motor, and battery replacement. By June, Apple hope to be able to replace displays, and by July cameras, sleep/wake buttons, and logic boards.
This is good news for those out of warranty, as hardware issues can be fixed on a per device basis rather than the "swap out" fee.
Again, these changes will be rolled out across the U.S. before internationally online.
Apple's new AppleCare subscription service could offer customers the opportunity for in-store training, much like the One to One training available to new Mac buyers. Possible 24/7 support could also be available but is yet unconfirmed.
Source & Image: AppleInsider