Panasonic to unveil rugged smartphone at MWC 2014

According to reports, Panasonic is returning to the mobile market

After pulling out of the mobile market last autumn, Panasonic is said to be making a comeback by unveiling its new smartphone at Mobile World Congress 2014.

Panasonic left the mobile market last autumn after the demise of its Eluga range which failed to catch on with consumers.

Now it seems Panasonic is making a return at this year's Mobile World Congress, with a new rugged smartphone designed for businesses like construction companies.

According to Japanese site, Asahi, Panasonic is set to unveil its 5-inch shockproof smartphone at the tradeshow.

The unnamed handset will feature shock resistant technology in the company's attempt to appeal to the construction industry.

Panasonic is even negotiating with major US construction companies for a partnership.

Panasonic announced last September that it would withdraw from the consumer smartphone market in Japan and the rest of the world.

Instead the company has focused on areas where the consumer technology giant has a stronger presence such PCs and tablets.

In two years Panasonic had suffered losses of £9.6 billion, meaning it would have to ditch the Eluga range of mobile devices.

Nathan George

Nathan George is a freelance journalist who has contributed to in the fields of gaming, social media, streaming services, autonomous vehicles, phones, virtual reality headsets, wireless speakers and future tech. He studied journalism at the University of the West of England and is a holder of the Bronze and Silver The Duke of Edinburgh Award.