Amazon's 2025 hardware event LIVE – new Echo devices, Kindles and much more

Wrapping up

And that's it. It's a lot of products to unpack, but I'm off to take a closer look now.

Alexa Home Theatre

Using Alexa+ to automate homes. The Alexa Home Theatre allows you to pair up to five speakers to create a full surround sound system.

We see a demo of catching up with what's been happening in the home, recognising that no one has fed the dog, and setting a reminder for his son to feed the dog when Alexa sees him.

New Echo line up

On to Alexa+, talking about how it's already being used since its launch last year. It's on all the new products today.

The new Echo lineup is designed for Alexa+:

Echo Dot Max, Echo Studio, Echo Show 8, Echo Show 11. Faster devices, simpler designs, better sound. Devices that disappear into the background – in a good way. Seamless 3D knit design. Powered by two new chips, AZ3 and AZ3 Pro, with AI built in for on-device processing.

Echo Dot Max, the best possible speaker while keeping a compact design. Three times the bass.

Echo Studio is the best-sounding Echo speaker to date. The ring is now on the front of the device to make it more present.

Echo Show 8 and Echo Show 11, liquid crystal display, complete with a 13MP camera. Improved sound to make this sound incredible too.

Alexacons, is how Alexa+ communicates. Hundreds of companies working with Alexa+ to integrate, including Yahoo Sports and Aura.

All are available to pre-order today in the US.

Kindle Scribe

Panos is back for Kindle. Taking the next step forward with Kindle.

The new Kindle Scribe 11-inch is here. With a paper-thin display. 5.4mm thickness, 400g. Feels like you're writing on paper. With a 40% faster chipset.

Also, Kindle Scribe Colorsoft. Amazon has been working on this for years. New colour rendering engine.

Avani Parakh, Director of Product for Kindle, is here to provide more details. Now you can import and export using Google Drive and OneDrive, as well as OneNote and Alexa+. There's a new AI-powered search to find files from your old notebooks. Story So Far provides recaps for wherever you are in the book. Ask This Book allows you to ask questions about the story.

Alexa Plus on Fire TV

Now we're talking about how Alexa Plus can help make TV better, allowing you to search through normal questions and then have it drop you straight into the action.

Jumping to scenes in films with Alexa Plus, just by asking a question – like the home run in Money Ball.

Vega OS

New operating system for Fire TV and Fire TV sticks. There's a new Fire TV Stick too – the Fire TV Stick 4K Select.

Fire TV

Fire TV is just getting started. Bringing Alexa Plus into Fire TV. Today, refreshed Amazon TV line up of 2 series, 4 series and Omni range.

Starting with the Omni TV. Sensors allow it to turn on as you walk in the room. Alexa is always ready to talk to your TV, without the remote.

Dialogue Boost is coming to 2 series and 4 series.

Blink

Now Amy Wiedeman, head of marketing for Home Security, is talking about Blink. Taking its most popular cameras and making them better. Blink Mini 2K+ and Blink Outdoor 2K+.

And Blink Arc – two cameras in one to give you 180 degrees coverage. Two high-res video feeds into one. All available to pre-order today.

Missing pets

Now we're talking about using Ring to find missing pets. This is powerful and shows how different Ring devices in the community can help if your dog gets loose. (Must. Not. Cry).

The feature is called Search Party. Allows you to report a lost pet and use the network in your community to find a match. Rolling out in November for dogs, followed by cats and other pets.

Ring

Ring is first up. It reimagined what the doorbell could be and now it's reimagining home security. Ring's founder, Jamie Siminoff, has rejoined the company and is coming on stage to tell us about the new models.

Ring Retinal Vision is the new technology advancement that brings a new level of quality to Ring. To deliver the world's best security cameras right out of the box. Retinal tuning fine-tunes and optimises over the first two weeks of use.

Retinal 2k and 4k lines, powered by AI. Wired Doorbell Plus 2K and Indoor Cam Plus 2k. Wired Doorbell Pro 4K, Outdoor Cam Pro 4k, Spotlight Cam Pro 4K and Floodlight Cam Pro 4K.

Familiar faces and Alexa+ Greetings, helps you discover if it's someone you know coming to the door.

The show begins!

We're starting with a video, all about Alexa. Then we're into the presentation. We're talking about sitting around the table for dinner without phones. Phones take us out of the moment. The shift is with Alexa Plus – joining the conversation, rather than taking you out of it.

We're talking about new hardware, across the board that are there when you need them, but are working in the background when you don't.

Big changes ahead for Fire TV devices

As well as devices, we're expecting big news about Amazon Fire TV devices, including future Fire TV Sticks. That's because it is thought Amazon is about to announce that it is ditching Fire OS, which is built on Android, for an all-new operating system made in house.

I wrote a piece on it here, as I'm not entirely how I feel about the move. Will app developers support a separate and new OS?

It won't affect existing devices though, and might not even come into effect until this time next year. Still, we should hear more about the plans today.

Doors are open and ready to go

Good morning from New York, this is Mat Gallagher live at the Amazon event. I'm sat front row ready to bring you all the news as it happens here. The rumours are this is going to be a busy event, with lots of new products, so strap in!

The event begins at 10am (ET) 3pm UK time and is expected to last around an hour. There's no live stream, so will try and give you a picture of what's happening.

Amazon's biggest launch event of the year

Hi, news editor Rik here to kick off the blog and I'll soon be handing over to editor-in-chief Mat Gallagher, who is in New York with Amazon and will be reporting back live.

To give you a taste of what's to come, the invite we received [above] contains a few intriguing clues.

The boy under tree image is definitely a nod to new Kindle devices, and the fact that it's in colour maybe points to a new Kindle Colorsoft model – most likely a full-colour Scribe.

The blue ring light can signify both new Ring doorbells and Echo speakers (for the Alexa light). We're not entirely sure what the wave in the bottom left means though. Could be a surprising new fitness/activity product.

There'll certainly be plenty to cover, that's for sure. So stick with us right here to find out more.