US Black Friday sales 2024 A to Z: where to find the best deals this year

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By Troy Fleming, Bethan Girdler-Maslen

last updated 28 October 2024

Contributions from

Mat Gallagher

in Deals

The Black Friday sales 2024 is a month away and this year, we're expecting the big name retailers to go even bigger with their discounts. There are so many retailers likely to offer discounts this year that the process of finding a good deal can be overwhelming. That's where the T3 Black Friday sales A-Z comes in!

This year, we'll be searching the web for the best Black Friday sales from popular UK retailers. These brands are offering big discounts and price cuts on Black Friday so this guide is here to help you find the best offers on the day and in the lead-up to the event.

Read on for an A-Z of the best Black Friday sales from the top retailers, and if you're looking for specific deal recommendations, be sure to check out our article best Black Friday deals, too!

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Black Friday Sales Shopping Tips

How to shop Black Friday sales smart this year

While everyone loves waiting for Black Friday to show up, it's important to go into the holiday shopping season with a plan. There's a lot that goes on sale during the holiday months, and for some it can be both a blessing and a curse.

For gift shoppers, chances are you'll find everything on your list on sale during Black Friday but it's important to keep in mind shipping times this year. As with last years pandemic, it's easy to forget just how impactful these types of social situations are to shipping and receiving. Be sure to have your shopping list ready to go and grab products as early as you can. There's just no telling how slow shipping through UPS, USPS and other companies may be what with reduced staffing and other factors.

When it comes to buying for yourself, however, be ready for some competition! Items go on sale throughout the holiday season, some of which actually hit their Black Friday pricing well before the holiday, so if it's possible to grab that one thingy you've been waiting for early don't pass up the chance. There may be shortages on popular items, and as previously mentioned, possible shipping delays.

If you want to be smart this year when shopping for the best Black Friday deals, shopping on Black Friday may not be the best option. Keep an eye out on offers in the weeks leading up to the holiday shopping event. It's extremely likely this year that many retailers will kick off their sales early in an effort to ensure prompt holiday shipping times. Also, if an item is on sale the week or two prior to Black Friday and Cyber Monday, it most likely will not go much cheaper come the actual sale day.

What to look out for during Black Friday sales this year

Black Friday sales are like no other and many stores will be stacking discounts and deals on top of each other to bring shoppers the biggest savings. While general Black Friday sales will be happening throughout the course of November, deal hunters will find flash sales and limited time offers popping regularly throughout the day.

Following all those deals and flash sales is going to get confusing and difficult, so you'll want to make sure you've got your Black Friday shopping plan ready to go. Here are some tips to making sure you get the most out of your Black Friday deal shopping experience:

Set up shopping alerts and notifications at your favorite online stores

Many retailers offer email notifications and desktop alerts for their biggest sales when you sign up on their website. This is an excellent tool for those who don't want to waste time checking back regularly and ensures you see the best Black Friday sales and deals happen when they happen.

Following a store or brands Twitter, Facebook and Instagram feeds is also an excellent way to get a first look at upcoming Black Friday sales. You'll see updates and deals dropping quickly as we get closer to Black Friday sales, so having notifications setup will make sure you can jump on them before they're gone!

Compare prices and shop for the best deal available

While Black Friday deals tend to bring the best prices of the year, it doesn't hurt to make sure you're getting the best deal available on Black Friday. Be sure to shop around for the best deal available on the product you're looking for. Google apps and extensions like CamelCamelCamel can actively compare and provide previous sale prices on specific items, making sure you're paying the absolute best price on Black Friday.

It also helps to keep an eye on coupon sites like Retailmenot. These sites are great at providing coupons and other flash sale info, and can help ensure you save the most money during your Black Friday shopping spree. Whatever your method is, don't always take the first deal you come across. If someone has an amazing deal on that new pair of headphones you've been after, chances are there's someone else with an even better one going on during Black Friday sales.

Make sure you understand each stores return and refund policies

Black Friday sales are by far the best time to save big, but they can also come with fine print that many tend to skim over. Refunds and returns are special cases during Black Friday sales (especially this year with Coronavirus), so take the time to get yourself acquainted with return policies.

While it's always great to get that video game 50% off or that new TV during a smoking hot sale, it's an even bigger bummer to receive or buy the wrong item and be unable to return it. Take your time, make sure what you're buying is returnable or refundable and make sure everyone is happy during your Black Friday deal shopping.

Only shop with verified stores and use secure payment methods

With this year's Black Friday sales going to be primarily online, ensuring you use a safe and verified method of payment is going to be crucial. This is a great time for scammers and the like to prey on unknowing shoppers, so do everything you can to make sure your credit card info is safe and secure.

The good news is that all major stores will have a verified payment methods with secure processing for credit, debit and gift cards. What you'll want to keep an eye on is links and other outside articles that may redirect you to "mock" sales pages designed to collect your payment info.

Rest assured, all links provided by T3 are verified and will direct you to each retailers landing page but there are sites out there that may have other plans. Shop safely and never provide your credit card info to any site that seems sketchy. Trust your gut!

Who will have the best Black Friday sales this year?

Large retailers and big box stores are going to have the best selections of deals and available stock this year. While this question depends on just what exactly you're hoping to find on sale this season, stores like Amazon or Best Buy tend to offer the most well-rounded offering.

That isn't to say specialty stores and sites won't have good deals, they just may be harder to snag due to stock issues or shipping delays.

Jump back to top

You can also take a look at our best Cyber Monday deals guide to get an early start on the biggest online shopping day of the year! Learn where to look for the best deals, what to watch out for, and more!

Lastly, if you're hoping to find some holiday gift shopping inspiration head on over to our best Christmas gifts guide today! We'll be covering the hottest products and trends picking up this holiday season.

As Deals Editor for T3.com, Troy is here to help readers do one thing – save money on the products they love. Holding a background in analytics and eCommerce for over 10 years, understanding just how retailers think and perform when it comes to sales is what he understands best. When he isn't scouring the net for deals, Troy is an avid art fan and enjoys painting, music, fitness and of course the great outdoors.

With contributions from

Mat Gallagher