Off-White x Pioneer DJ DDJ-1000-OW: this orange and white deck is great value as Virgil Abloh designs go

Off-White x Pioneer DJ collab serves up DJ controller and complementary capsule collection

Pioneer DJ x Off-White DDJ-1000-OW
(Image credit: Pioneer)
Duncan Bell
By Duncan Bell
published

Pioneer DJ has never done a fashion collaboration before, but it's made sure its first will turn heads, by teaming up with Virgil Abloh's Off-White label. Arguably best known for its Nike sneaker reinventions, Off White has been among the hippest labels in the world for a number of years now. And it turns out that Virgil really wants to be a DJ. The fruits of the collab are the DDJ-1000-OW DJ deck, and a sound-themed capsule collection of t-shirts, hoodies and a jacket. Both the DJ controller and clothes are 'available in strictly limited quantities'. But of course they are.

According to Pioneer DJ, Virgil Abloh 'had a deep desire to create DJ equipment that explores the unity and harmony of music with Pioneer DJ.' The resulting concept is 'SOUND ENGINEERING' – cheers, clever wording – and the limited edition DDJ-1000-OW which, you have to say, looks pretty fly (for an Off-White guy)

Pioneer DJ x Off-White DDJ-1000-OW

(Image credit: Pioneer)

So DDJ-1000-OW is Pioneer's DDJ-1000 given an Off-White twist. Abloh's trademark prints and colour blocks jazz this stalwart controller up considerably, whilse maintaining the usual high performance and portability of Pioneer's deck. 

The DDJ-1000-OW is a 4-channel DJ controller has a colour screen tracking BPM, loop points and playback positions. As you can tell from that and the baffling range of knobs and buttons available, this is a proper DJ controller from which 'the DJ can truly boss the decks.' 'Legendary' effects let you warp and boost mixes to your heart's content.

Off White x Pioneer DDJ-1000-OW

Pioneer DJ DDJ-1000-OW and Off-White x Pioneer DJ DDJ-1000-OW: spot the difference

(Image credit: Pioneer)

Pioneer DJ x Off White DDJ-1000-OW: price and availability

DDJ-1000-OW will be available to buy from Selfridges in the UK for £1,549 / €1,799 from mid-July 2021. We don't have US or Australian pricing but that is about $2,150 or AU$2,900. That's about £300 more than the standard model. If you're familiar with Off-White, that will seem quite reasonable – and if you're not, you probably won't want this anyway.

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Pioneer DJ x Off-White DDJ-1000-OW
(Image credit: Pioneer)

To celebrate the DDJ-1000-OW collab, Off-White is also dropping a 'SOUND ENGINEERING' capsule clothing collection, including t-shirts, hoodies and a coach jacket. 

Pioneer says the designs here are 'inspired by the internal structure of the DJ controller' with silk-screened graphics and fluorescent green ink on cotton canvas. The jacket 'has been distinguished with a vintage treatment offering a refined aesthetic,' whatever the hell that means.

Virgil Abloh says: “As with the skeleton CDJ and DJM I designed with Pioneer DJ, I wanted to take this opportunity to bring together technology and human interaction… this time we took it one step further with 'SOUND ENGINEERING' bringing together this medium that unites so many of us with a fashion element. Both music and fashion, in my opinion, are these intense forces that have the unique power to bring people together while letting you make your own statement all at the same time.” 

The capsule apparel collection will be available at Off-White online, Farfetch.com, and select Off-White stores worldwide. 

• Find out more at Pioneer DJ

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Duncan Bell
Duncan Bell

Duncan is the former lifestyle editor of T3 and has been writing about tech for almost 15 years. He has covered everything from smartphones to headphones, TV to AC and air fryers to the movies of James Bond and obscure anime. His current brief is everything to do with the home and kitchen, which is good because he is an excellent cook, if he says so himself. He also covers cycling and ebikes – like over-using italics, this is another passion of his. In his long and varied lifestyle-tech career he is one of the few people to have been a fitness editor despite being unfit and a cars editor for not one but two websites, despite being unable to drive. He also has about 400 vacuum cleaners, and is possibly the UK's leading expert on cordless vacuum cleaners, despite being decidedly messy. A cricket fan for over 30 years, he also recently become T3's cricket editor, writing about how to stream obscure T20 tournaments, and turning out some typically no-nonsense opinions on the world's top teams and players.

Before T3, Duncan was a music and film reviewer, worked for a magazine about gambling that employed a surprisingly large number of convicted criminals, and then a magazine called Bizarre that was essentially like a cross between Reddit and DeviantArt, before the invention of the internet. There was also a lengthy period where he essentially wrote all of T3 magazine every month for about 3 years. 

A broadcaster, raconteur and public speaker, Duncan used to be on telly loads, but an unfortunate incident put a stop to that, so he now largely contents himself with telling people, "I used to be on the TV, you know."


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