5 reasons you should choose Vodafone when you buy your next smartphone
With a new iPhone on its way, there’s only one network you should opt for

Whether you’re coming to the end of your existing contract or looking for a new provider altogether, finding the right network for you is an extremely important task. Even if you hate to admit it, we live in a world that relies on fully functioning devices and streamlined applications, and using a fast and reliable network is the key behind it all.
With over 7 billion active smartphone users in the world, it’s no surprise that nearly 4 million new models are sold everyday. Now that a new iPhone on its way, smartphone enthusiasts will be eager to use its new capabilities and features. However, in order to enjoy these to the full, it again comes down to a reliable, award-winning network*** like Vodafone’s.
Let us tell you five reasons why Vodafone, The Nation’s Network, should be your port of call, especially if you’re a sucker for a good deal.
1. The UK’s only Lifetime Service Promise
Vodafone is the only UK network to provide a Lifetime Service Promise. This market-leading device care offering means every new and refurbished phone comes with Battery Refresh and Lifetime Warranty at no extra cost, meaning phones last for longer with Vodafone.
2. Spread the cost of a new phone with 0% APR Phone Plans up to 36 months
All of Vodafone’s new and refurbished pay monthly phones are available on 0% APR Phone Plans. Customers can decide how much they want to pay upfront for their new device, as well as choose the length of their device plan – up to 36 months. Plus, customers can also take advantage of flexible upgrades, allowing them to get a new phone as soon as three months into their plan. All of this makes Vodafone the smarter place to buy a new phone.
3. Save up to £736 and get an instant, guaranteed value with Vodafone’s Trade-in Tool
Not only is Vodafone a great network to buy an Apple device, but it’s also the best place to go to unlock the value of your old phone. Customers buying a new phone this September can save up to £736* when they trade in selected iPhone models.
Vodafone’s Trade-in Tool provides new and existing customers with an instant and guaranteed trade-in price before you send the phone off. The value can then be used as a saving against your Airtime Plan or towards an existing Phone Plan, helping you upgrade more affordably.
Customers who purchased an iPhone 15 series phone with Vodafone's Buy-Back Price Guarantee before 15th December last year can save up to £786**, which includes a £50 Buy-Back bonus when they trade in their phone and buy a new one.
4. Award-winning loyalty and perks
VeryMe Rewards is the loyalty programme for Vodafone mobile customers, and it’s packed with giveaways, offers and discounts every week. Customers can even gift selected rewards to a friend.
5. It’s The Nation’s Network after all
Vodafone has coverage in 99% of UK homes and covers 96% of the UK, as well as winning numerous network awards. Having been supporting people since 1984, it’s an extremely reliable network.
Not only do 0% APR phone plans up to 36 months and instant, guaranteed trade-in savings make it an appealing choice for those entering the network, but its market-leading Lifetime Service Promise, award-winning perks and reliable, award-winning network*** ensure you’ll be a satisfied customer throughout. If the sound of a new iPhone has piqued your interest, there’s no other choice than The Nation’s Network.
*Pricing subject to change: up to £736 saving on the iPhone 15 Pro Max 1TB.
**Value varies by model, up to £786 (1TB iPhone 15 Pro Max) and the guarantee requires the customer’s phone to be in good working condition.
***Reliable, award-winning network: the UK relies on Vodafone as a network provider as it powers critical national infrastructure and 77% of emergency services, provides coverage in 99% of UK homes, covers 96% of the UK and has won numerous awards. See full details and awards on Vodafone's Network Page.
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