Cheap 4K TV deal: get a 55-inch Hisense smart 4K TV for just £329!

Go big for less with this 55-inch HDR 4K TV deal – save over 30% at AO.com

Hisense TV deal
(Image credit: Hisense)

Hisense makes TVs that are fantastic value for money, giving you bigger TVs for the cash than you'd expect – and that goes double when there's an extra £150 off. Which is exactly what AO.com is offering in this cheap 4K TV deal…

The Hisense H55B7100UK is a 55-inch TV with a sharp Ultra HD panel, HDR support for greater colour depth and contrast, and a smart platform that includes all the major streaming services, plus Freeview Play for easy UK catch-up services.

And being affordable doesn't mean it skimps on the connections, either – you've got Wi-Fi and ethernet for getting it online, two USB inputs to play your own videos or photos, and three HDMI ports, including one HDMI-ARC, for connecting one of the best soundbars to give the big screen some extra audio oomph, if needed.

55 inches is a great TV size – it's big enough to feel truly cinematic in most living rooms, but isn't so big you have to totally rearrange the room to fit it in. It's also the size where having that 4K resolution really comes into its own – big enough for all the detail to be visible right on the screen.

If you're looking for a bigger screen to escape into while we're all stuck at home, this is a seriously great TV deal – you may not see better before Amazon Prime Day.

Hisense H55B7100UK 55-inch Smart 4K Ultra HD TV| Was £429 | Now £329 at AO.com

Hisense H55B7100UK 55-inch Smart 4K Ultra HD TV| Was £429 | <a href="https://www.awin1.com/awclick.php?awinmid=19526&awinaffid=103504&clickref=hawk-custom-tracking&p=https%3A%2F%2Fao.com%2Fproduct%2Fh55b7100uk-hisense-b7100-tv-black-68649-108.aspx" data-link-merchant="ao.com"" target="_blank" rel="nofollow">Now £329 at AO.com
This TV deal gets you a nice big 4K panel with HDR support, audio improvements from DTS, and a broad range of smart apps with streaming support (with shortcut buttons to them right on the remote), including Freeview Play for easily catching up with your favourite shows.

Matthew Bolton

Matt is T3's former AV and Smart Home Editor (UK), master of all things audiovisual, overseeing our TV, speakers and headphones coverage. He also covered smart home products and large appliances, as well as our toys and games articles. He's can explain both what Dolby Vision IQ is and why the Lego you're building doesn't fit together the way the instructions say, so is truly invaluable. Matt has worked for tech publications for over 10 years, in print and online, including running T3's print magazine and launching its most recent redesign. He's also contributed to a huge number of tech and gaming titles over the years. Say hello if you see him roaming the halls at CES, IFA or Toy Fair. Matt now works for our sister title TechRadar.