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Strava finally fixes one of its biggest weaknesses with major strength training updateStrava's revamped strength training tools add detailed workout logging, automatic muscle maps and more
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Most Arc'teryx rivals play it safe but Shackleton's latest shell doesn'tThe expedition-inspired shell keeps its mountain-ready credentials but arrives in a striking new Vapour White finish
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Hoka gives its premium super trainer a major comfort upgrade with PEBA foam and a redesigned plateThe Skyward X 2 just got lighter, more responsive and even more comfortable for daily miles
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Hypershell’s new AI exoskeleton can sync with your gait in 0.31 secondsThe world’s first AI-verified exoskeleton just launched with Everest-sized ambitions
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NordicTrack takes on Technogym with its most ambitious fitness launch yetThe Ultra 1 Reformer marks NordicTrack’s first serious move into connected Pilates
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YETI swaps campsites for country clubs with its most lifestyle-driven colourway yetThe new Birdie Collection shines the spotlight on golf-ready bags, lunch gear and drinkware
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One of Brooks’ most trusted running shoes just got a major comfort upgradeThe long-running neutral shoe returns with a redesigned upper, softer cushioning and a more refined fit for everyday miles
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Adidas’ wild new marathon racer looks different from every angleThe sports brand just gave the Adizero Adios Pro 4 super shoe a Satisfy redesign
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Puma takes aim at ASICS and Nike with its stripped-back super trainerThe Deviate Pure Nitro removes the carbon plate but keeps the speed-focused DNA of Puma’s popular Deviate franchise
