EA Sport and Manchester City Football Club have joined up for a FIFA 12 partnership
Revealing the deal that will see dedicated Man City content land across the Club’s and EA’s digital outlets, EA has offered its latest preview of the upcoming FIFA 12 release with a new teaser video revolving around the Manchester based team.
Helping to ensuring thet Man City’s host of star players are easily recognisable in the flurry of bespoke and dedicated in-game content, the full Manchester City first team has had 360 degree 3D head scan shots captured by EA.
"Many of our supporters, not to mention first team players are huge fans of FIFA,” Ian Cafferky, Chief Brand and Commercial Officer of Man City stated. He added: “The deal with EA Sports was therefore a natural fit and the beginning of what I know will be an exciting partnership."