Twitter’s head of platform Ryan Sarver has spoken out on Apple opening its usually closed doors to include Twitter integration within its upcoming update to the iPhone and iPad operating system iOS 5.
Speaking with gadget blog TechCrunch Sarver expressed that partnering with Apple for improved Twitter access in iOS 5 “is a great opportunity” for the micro blogging site as it looks to close the gap on Facebook as the world’s leading social networking outlet.
"Overall the big thing for us is the combination of two big platforms," announced Sarver on the recent partnership unveiling. "And we're complementary to each other. Twitter from day one has been a mobile-friendly company — that was a part of Jack's [Dorsey] original vision. So to pair up with Apple on this is a great opportunity."
With Twitter users set to able to sign in to the service from their iOS devices without needing to download a secondary application, Sarver believes that the social service can become a leading addition to most other applications, enhancing user’s experiences with the services.
"The main point in my mind is that if you're making an app for iOS and you're not thinking about Twitter, you're really missing an opportunity,” said the Twitter head. "I think this integration has the potential to be the second biggest referral for app growth behind the App Store.