Amazon Prime Day 2018 deals: sleep better with Eve mattresses up to 43% off, today only

Don't sleep on this deal! Or on second thoughts, do!

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Finding it hard to sleep, due to the hot weather, or perhaps your terrible guilt about that thing you did that time? The UK's Eve mattresses are among the best of the new breed of disruptive 'mattress in a box' brands, and for today only, their particular take on sleep is going cheap. That's because there's up to 40% off in the increasingly anachronistically-named 'Amazon Prime Day' sales. 

The only catch is you only have between now and midnight tonight (July 9). So, don't get caught napping because if you snooze, you lose.

Eve mattress up to 43% off

Eve King Size (UK) Mattress • Was £679.00 now £389.99 • -43%

The Eve mattress range ranks high in our list of the best mattresses. It's especially good for those who like a slightly firmer memory foam layer, on which to repine.

Under a cool, polyester cover, lurk four centimetres of memory foam and then a 3cm cooling layer (memory foam can have a habit of retaining too much heat, and this can alleviate that. 

The final, poly-foam layer is 'strong enough to do yoga on' – hence Eve's slightly whacky promotional photos. The Eve mattress is suitable for slatted or sprung beds, divans or hard floors. 

Like all mattresses that include memory foam, this one will initially pong, but let it air a few days and it'll be fine. View Deal

Amazon Prime Day deals 2018

Amazon Prime Day deals are on their way. In fact, they're here.

"Prime members will enjoy the biggest deals yet on Alexa-enabled products, including Echo, Fire TV, and Fire tablets this Prime Day – and starting today, members can save $100 on the Echo Show," Amazon wrote in a statement.

You will need an Amazon Prime account to take advantage of any Amazon Prime deals. Prime is Amazon's premium service which offers unlimited one-day deliver on all your orders, plus access to the Amazon Prime Instant Video service for a fee of £79 or $119 per year.

7 Amazon Prime Day 2018 deals available in the US right now

Every day leading up to Prime Day, Amazon will be releasing exclusive offers and deals. The Amazon Prime Day 2018 deals below are available now:

1. Get $100 off an Echo Show

Save $100 on Echo Show, the touchscreen version of Amazon Echo, which can be used to make video calls or as a digital photo frame or even to watch Netflix and Prime Video.

2. Save up to 30% on Amazon brands

Get the lowest prices on products from collections available exclusively on Amazon, including up to 25% off furniture and décor from Rivet and Stone & Beam, up to 20% off AmazonBasics items, and 30% off products from Presto!, Mama Bear and Solimo, among others.

3. Get half-price Prime Video, DVDs and Blu-Rays

Save up to 50% on popular movies and TV shows on digital, DVD and Blu-Ray.

4. Get four months of Amazon Music Unlimited for $0.99

Prime members who haven’t yet tried Amazon Music Unlimited can get four months of the premium, on-demand service with access to tens of millions of songs and hands-free listening, for just $0.99.

5. Get free PC games every day

Members can enjoy hundreds of hours of free gameplay as Twitch Prime gives away a free PC game every day through July 18, including titles like Pillars of Eternity and Brutal Legend. Members will also receive exclusive in-game loot for Warframe and PlayerUnknown's Battlegrounds.

6. Get three months of Kindle Unlimited for $0.99

Prime members who haven't yet tried Kindle Unlimited will have access to three months of unlimited reading for just $0.99. Buy your first Kindle book and get a $10 Prime Day credit valid towards eBooks, print books and Audible.

7. Get 65% off an Audible subscription

Eligible Prime members can get their first three months at more than 65% off for $4.95 a month.

Don't forget to grab your free Amazon Prime trial below to get the deals!

To keep up with the best Amazon Prime Day deals check out our regularly updated Amazon Prime Day page.