Virgin Media TV customers get a great free gift – one of the best UK TV channels

Virgin TV 360 box sitting on a wooden worktop (edited using generative AI) — (Image credit: Virgin Media O2)

Quick Summary

Virgin TV customers just snagged a killer freebie.

Sky Atlantic is now available, bringing hundreds of hours of great TV with it.

Virgin TV customers are having a brilliant time of it right now. Just last week, I wrote about a new channel coming for a limited time, giving users access to a suite of ultra high definition content.

The channel includes hugely popular shows like House of the Dragon, The Last of Us and Under Salt Marsh, meaning users are getting some seriously high-value TV completely free of charge.

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Any new or existing Virgin TV 360 customers with access to the Sky Entertainment channels will find the new option for Sky Atlantic on Channel 111. It joins Sky Comedy, Sky Witness and Sky One as part of the offering.

Speaking about the launch, the brand's Chief TV and Entertainment Officer, David Bouchier, said, "Sky Atlantic is home to some of the most talked about television in the world. Now over a million Virgin TV customers can enjoy these shows at no extra cost and without any action required."

It's not just live TV, either. The addition also brings hundreds of hours of box sets and on-demand TV to the platform, allowing users to binge to their hearts content.

For those who aren't already customers, bundles including the new channel start from just £31.99 per month. There are loads of different options from there, including access to sporting channels and cinema bundles, ensuring there's a good option for just about anyone.

Personally, I'm really excited to see even more support for the offering. It feels like there are new additions to the Virgin package every week, and that makes the prospect of subscribing much sweeter. I can't wait to see what comes next!

Sam Cross is an award-winning journalist, with nine years of experience in the media industry. His work can be found in publications as diverse as Oracle Time, Metro and Last Word on Sports.

Here at T3, Sam is best known as the brand’s go-to guy for all things luxurious – from exquisite watches to fine fragrances; the latest performance vehicles to intricate audio equipment, and more.

He’s often found travelling around the world to test new launches, complete with high-end backpacks and suitcases in tow. And when he’s not adding to his air miles, Sam can be found in front of a video camera, bringing his distinctive brand of storytelling to T3’s social media channels.

Sam also loves all things analogue including listening to music on vinyl or cassette, and photography on vintage film cameras.