Fitbit is back – Google goes fitness first with new Fitbit Air
Fitbit returns with its first fitness band in years
Quick Summary
Google has brought back the Fitbit brand for a new, affordable tracker.
Promising up to a week of battery life and superlight build, the Fitbit Air is now available to pre-order, starting at £84.99 / $99.99.
Google has finally brought back the Fitbit brand with its first device in years. The last product for adults was the Fitbit Charge 6 back in 2023, but now there's a new fitness tracker on the immediate horizon and it's as feature-packed as it is affordable.
It promises up to a week's worth of battery life per charge, with the ability to get a day's use from just five minutes of charging time, and several band styles can be worn during the day or night.
There's a performance loop band, which comes with every Fitbit Air in the box. This is made from recycled materials and has a fabric-style finish.
There's also an active band, which is made from silicone for sweat and water resistance. And finally, there's an "elevated modern band". This is more watch-like, with a trio of colour options that match Pixel phones.
A last option is a special edition band designed for NBA star Stephen Curry, who has been teasing the band for the last few weeks. This is in the loop band style, but in orange and brown – two of the trend-setting colours for the last year.
The Fitbit Air is available to pre-order now for £84.99 / $99.99. It includes a three-month trial of Google Health Premium and will ship from 26 May. It'll work with both Android and iOS.
The special Steph Curry edition of the Fitbit Air is also available to pre-order today, albeit only in the US. It's priced at $129.99.
