Eve mattress Black Friday sale 2021: up to 40% off the full range of foam and hybrid mattresses

Looking for a Black Friday Eve mattress deal? Step this way

Eve Black Friday mattress deals
(Image credit: Eve)

The Eve mattress Black Friday sale has arrived! And there are some sweet Eve discounts and deals to take advantage of. The sale sees price drops across the full range, ranging from 20% off the Premium models right up to 40% off the bargain Lighter mattresses.

Eve is one of the best mattress companies around – head to our Eve Original mattress review, Eve Lighter mattress review and Eve Premium Hybrid mattress review and you'll see none scored under four stars. A nice feature is that all the models are available in memory foam-only or springs-and-foam variants. 

When it comes to Eve mattress discount codes and deals, this brand typically only discounts one or two of its models at a time, so if you spot a price drop on the model you want, we recommend snapping it up. If you have your eye on one of the others, it's worth hanging on (if you can) to see if your chosen mattress gets a price drop in the next few months. However, in this Black Friday early sale, there are discounts on the full range, and we'd expect that to continue onto the big day itself. 

This article is dedicated to bringing you the cheapest Eve mattress discount codes or deals at any time. See how the Eve sale compares to what other brands are doing in our cheap mattress deals roundup, check out our ultimate Black Friday mattress deal recommendations, or browse our best Black Friday deals roundup for price drops on a wide range of products.

Eve mattress Black Friday deals | up to 40% off the full range

Eve mattress Black Friday deals | up to 40% off the full range
The Eve Black Friday sale sees discounts across the board. The best price drop is on the already-incredible value Eve Lighter models (now 40% off), there's 30% off both Originals, and if you want to splash out on a high-end Premium, you can knock 20% off the price. We found this brand's mattresses incredibly comfortable, great at isolating movement, and good at regulating temperature. 

Eve mattress Black Friday deal: is it any good?

The early Eve Black Friday sale went live around a fortnight before the the official big day (this year, the 26 November). We were pleased to see discounts across the full range, with 20% off the Premium models, 30% off the Originals, and 35% off the Lighter mattresses. 

The 'official' Black Friday sale didn't go live until 25 November 2021, the day before Black Friday, making it the last mattress brand to pull the trigger. Discounts, however, aren't hugely different from the early access sale – there's still 20% of Premium and 30% off Originals, but the price drop on the Lighter range has increased to 40% off.

In the Eve Black Friday 2021 sale, the Original mattress pricing is as follows, with 30% off all sizes: single £300 (usually £429), double £488 (usually £699), king £559 (was £799).  

Rewind to last year's event, and Eve teased us for ages with meagre 15% discounts, before unleashing its Black Friday sale on Thursday 26 (with Black Friday the following day). The 2020 Eve Black Friday deal delivered discounts across the full range, with the biggest discount on the cheapest Lighter range (35% off), 25% off the Originals, and 20% off the top-end Premiums. This offer ran until a couple of days after Cyber Monday.

Although most Eve mattress deals throughout the year apply to just one mattress line, we typically see a blanket offer across the range over Black Friday. In 2019, Eve knocked 20% off all its mattresses and bedding. In 2018, Eve cut £120 off the price of its mattresses. But we've since seen a few better deals (up to 35% off) from Eve, albeit typically only on one or two mattresses at a time. The lesson here is that if the mattress you want is on offer ahead of Black Friday, it's probably worth just buying it then and there.

It's also worth looking outside of Eve to third-party retailers: the best Eve mattress discount in 2018 came via Amazon, where the price was cut by up to 40%. We'll be reporting on all deals, from Eve and elsewhere, on this page. 

Eve doesn't seem worried about matching the bigger discounts offered by competitor brands (the best Emma mattress discounts and Simba mattress deals can knock 40% or even more off, for example). But it's a cutthroat market, so there's certainly scope for the price cuts this year to be a little bigger.

Which Eve mattress is best?

Eve has a number of mattresses to choose between. The cheapest Eve mattress is the Eve Light; the popular Eve Original memory foam mattress sits in the middle of the range, and at the top end is the luxurious Premium (head to our Eve Premium Hybrid review for our thoughts on that model). If you're really on a budget, we also absolutely love the Eve mattress topper.

And if you prefer a bit more bounce, all versions are available as a hybrid, with an added layer of pocket springs. Here's a quick run-down of the different options, and you'll find more of today's best Eve mattress discounts below.

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Eve mattress discounts and deals

(Image credit: Eve)
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Eve mattress discounts and deals

(Image credit: Eve)

The best Eve Original mattress discounts and deals

Sizes: Single – Super king
Depth: 24cm
Turn: No
Filling: Memory foam plus pocket springs in Hybrid mattresses
Comfort: Medium firm
Trial: 100 night
Guarantee: 10 years
RRP: Single: £349, Small double: £499, Double: £599, King size: £699, Super king: £799
Reasons to buy
+Incredibly comfortable+Cooler than traditional memory foam+200 day free trial
Reasons to avoid
-Heavy-Some may find too firm

How good is an Eve mattress?

Eve mattresses are very good – and they’ve got a stack of industry awards to prove it. As mentioned, the company makes five different types from its UK-based factory, all of which are designed to support you while you sleep, relieving pressure while providing luxurious foam-based cushioning. (Even the hybrids, which have layers of foam and memory foam on top of the springs.) 

Eve mattresses have been designed to suit every type of sleeper – whether you prefer lying on your back side or stomach. And their memory foam layers are, says Eve, 30 times more breathable to help keep you cool. Motion transfer is negligible, too, so you’re less likely to notice a restless partner tossing and turning. 

They also come with a handy washable and moisture-wicking cover for extra comfort. It has silver strands woven into it that'll keep it clean and fresh for longer.

How much does an Eve mattress cost?

Eve mattress discount and deal

(Image credit: Eve)

With six different models available, there should be an Eve mattress to suit your budget, and now thanks to the 20% sale, each mattress Eve make is retailing at a lower than usual price point.

At the top of the range, the Eve Premium mattress starts with an RRP of £679 for a double, £799 for a king and £919 for a super king. The Eve Premium Hybrid doesn't come in a single mattress size. Like the Premium, it starts at £679 for a double, £799 for a king and £919 for a super king.

Next, the Eve Original costs £279 (single), £479 (double), £559 (king), £639 (super king) and £679 (emperor). The Eve Hybrid is priced at £279 (single), £399 (double), £479 (king) and £599 (super king); while the Eve Baby mattress, which comes in two sizes: Eve Baby cot mattress (£119) and the Eve Cot mattress (£135).

Do Eve mattresses get an Amazon Prime Day deal?

At time of writing, Eve has an Amazon store, but with everything in it showing as currently unavailable, we suspect its heart isn't really in it. So to find the best Eve mattress discounts, you're going to have to go directly to the Eve site and buy from there.

For Prime Day 2021, no discounts appeared on the Eve Amazon store. The offer on the brand website wasn't especially remarkable, in the context of what Eve offers throughout the year – 30% off the Originals – so we'd conclude that Prime Day isn't a big deal for Eve. 

How to get the biggest Eve mattress discount

The mattress business is incredibly competitive, which means there's almost always a way to cut a healthy chunk off the bottom line, whether it's via coupons and promo codes or through a direct discount from Eve. 

There are several times of year where you're likely to see the best Eve mattress discounts. Black Friday and Cyber Monday, at the end of November, are traditionally times to make the biggest savings, as are Christmas, winter and January sales.

But we've increasingly been seeing offers of a similar calibre throughout the year – particularly in February and March (as retailers start to sell-off the previous year's stock), and also on Amazon Prime Day (usually in July, but this year October 13-14) and in August, during the summer sales.

Expired Eve mattress deals

Here's a quick look at the deals you've missed, so you can get a better idea of the kinds of discounts you can expect from Eve.

Expired Eve deals and discount codes:

  • Early November 2021: Up to 30% off the Eve Hybrid mattresses
  • Late October 2021: Up to 30% off the Eve Original mattresses
  • Early October 2021: Up to 30% off the Eve Hybrid mattresses
  • September 2021: Up to 35% off the full mattress range at Eve
  • July 2021: 30% off the Eve Original (foam or hybrid version) at Eve
  • June 2021: £50 off when you spend £250 at Eve
  • May 20201: 20% off when you spend £500 at Eve with discount code MORNINGGLORY
  • April 2021: 20% off when you spend £450, with discount code TREAT20
  • March 2021: 30% off the Original, 35% off Lighter and 20% off Premium Hybrid
  • Feb 2021: 25% off a mattress + bed frame, with the discount code NEWBED25
  • Late Jan 2021: Up to £273 off the Eve Lighter and Original mattresses
  • Early Jan 2021: Up to £252 off the Eve Premium and Premium Hybrid
  • Black Friday 2020: Up to 35% off all mattresses at Eve
  • November 2020: 15% off everything at Eve
  • October 2020: 30% off the Eve Original and Original Hybrid
  • September 2020: 35% off the Original and Light Eve mattresses
  • July 2020: 20% off the Eve Premium Hybrid
  • June 2020: 30% off the Eve Hybrid
Jim McCauley
Jim McCauley

Jim is a freelance writer who has been covering tech, games, design and more for magazines, websites and brands over many years.