Sure, you can get money off a 4K television, Playstation 4, or GoPro, but in a few months time they'll be obsolete.
BUT, dear reader, if you purchase an analogue timepiece this Cyber Monday, it'll be with you for years, maybe even decades.
The biggest watch retailers in the country are holding Black Friday sales, with brands such as Tag Heuer, Oris, Casio all receiving a price cut.
Retailer Quick Links
- Watchshop.com Black Friday deals
- Jura Watches Black Friday deals
- Goldsmiths Black Friday deals
- Amazon Black Friday deals
- BeaverBrooks Black Friday deals
- The Watch Hut Black Friday deals
Extra 10-percent of everything from Watchshop.com with the code BFW10
The Watchshop.com has an extra 10-percent of all watches using the code BFW10. If you buy two watches, you'll get a further 10-percent off the cheapest watch.
Our pick of the bunch is the Rotary Chronograph for only £119 (saving £80).
Or the Dreyfuss & Co Men's 1925 Open Heart Automatic Watch, which was £675, but is now only £270 (that's 59-percent off). Use the code 'OPENHEART'.
Check out the full range of Black Friday watch deals.
Save between 60 and 10-percent on all timepieces from Jura
If you're looking for some more expensive pieces, Jura also have Black Friday deals running.
But there's an additional saving on a few select pieces. Here's out pick of the bunch.
The TAG Heuer Watch Aquaracer would be a perfect Christmas present. It can be bought for £5050.
The Oris Watch Calobra Chronograph Limited Edition II Set is a beautiful Swiss-made timepiece which can be yours for £2,422 (that's 15-percent off).
And finally, the ever popular Raymond Weil Watch Freelancer has 5-percent off, and can be purchased for just £1610.
Check out more Black Friday deals at Jura
Goldsmiths has 10-percent off all lines with the code BFTEN
As well 10-percent off all lines with the code BFTEN, Goldsmiths has also discounted selected lines up to 50-percent.
Extra 20-percent off discounted items at BeaverBrooks
BeaverBrooks is giving you an extra 20-percent off already discounted sale items this Black Friday.
Our pick is the Tissot Quickstarter, which is only £144 (discounted from £230)
And the Skagen Hagen Mesh for only £92 (discounted from £185)
Head over to BeaverBrooks for more Black Friday deals
Check out T3's Best Watch Guide