Apparently the people over at Panasonic are secret Jedi's because they're offering their largest promotion in the UK ever by giving away copies of the Star Wars: Original Trilogy on Blu-ray free with certain Blu-ray players and Theatre systems.
The promotion is all to celebrate the release of the entire Star Wars collection on Blu-ray, an event that has been a long time coming after George Lucas promised the films would be heading to the high-definition format. Each film has apparently been painstakingly enhanced and cared for so that it looks its best on HDTVs.
Alongside the films, the Blu-ray collection will contain over 40+ hours of special features including documentaries and archive footage from Lucasfilm. The offer will only run until December and only includes certain Panasonic products, a list of which can be found here.