The social network of the moment, Pinterest, plans to take its talents to the Apple iPad in the near future, while introducing brand new profile pages for its web-based offering.
The invite-only social pinboard service, which allows users to pin their favourite images and share them with followers, has exploded in recent weeks, with its user base doubling to 11 million in the last six months.
During a SXSWi chat Ben Silbermann, who founded Pinterest in 2009, said he hopes to capitalise on the recent success, by launching an improved, more immersive service for his users.
The new website will give profile pages a "more beautiful" look, while a members "influencers" will be featured more prominently. The iPad app is also in the works, but Silbermann was unable to give a release date.
Silbermann, a former Google employee says: "To me, boards are a very human way of seeing the world. "It is about helping people to discover things they didn't know they wanted -- things that feel like they've been handpicked just for you."
If you're not on-board with Pinterest yet, you can request an invite from the site or have one of your friends who is already signed up send you one.