Nintendo Wii price cuts will not happen ahead of Christmas

Nintendo to maintain Wii prices despite competition

Thinking of getting the Nintendo Wii for a cheaper price this Christmas? Think again.

Bad news for Christmas shoppers who were hoping to bag a Nintendo Wii shaped bargin this year, as Japanese company annouces new competitors and big losses will not result in price cuts.

Satoru Iwata, CEO of Nintendo said that “Of course, we cannot say it will never happen, but we are not thinking of it for the near future.”

Iwata went on to explain that “Those who really wanted it would have already bought it, so now we need to reach those who considered it but never got around to buying it."

The only incentive Nintendo has launched this festive period is the release a new red hued edition of the Wii in celebration of Mario's 25th anniversary.

Iwata’s rebuke of a Wii price cut comes as somewhat of a surprise after the company recently announced massive quarterly losses as well as facing fierce competition in the motion gaming market for the first time as both Sony and Microsoft launch gesture gaming peripherals in Move and Kinect respectively.

What do you have to say about it? Will the Wii soon be obsolete? Does Nintendo have to do a lot more than just bring out a Wii in a new colour in order to gain your approval? Let us know via our Twitter and Facebook pages.