Following last night's official unveiling, Apple has released its first new iPad video with the new features of the third-gen tablet detailed on film
Having officially unveiled the new iPad to much fanfare last night, Apple has released the first promotional video to accompany the device highlighting the third-generation tablet’s new array of features.
Boasting a number of improvements on its iPad 2 predecessor - as we mention in our Apple New iPad 3 Review: Hands-on - the new iPad has lived up to widespread expectation touching down with a Full HD Retina display as well as an improved processor, graphics and camera components.
“We believe that technology is at its very best when it is invisible, when you are conscious only of what you are doing, not the device you are doing it with,” Apple’s Vice President of iPad Product Marketing, Michael Tchao said. “iPad is the perfect expression of that idea, it’s just this magical pane of glass that can become anything you want it to be. It’s a more personal experience with technology than people have ever had.”
Singing the praises of the third-generation device, Tchao added: “And now, with the new iPad, we are elevating that experience by dramatically improving the fundamental elements that define it.”
Originally believed to be heading to the iPad 2 and by far the most rumoured spec inclusion for the company’s latest tablet offering, Apple has revealed the iPad 3 will land boasting an iPhone 4S esque Retina display with the 9.7-inch screen to boast an impressive 2048 x 1536p resolution and 264 pixels-per inch.
Further bolstering the tablet’s impressive array of new specs, Apple has revealed that the iPad 3 will land with an A5X dual-core processor with a quad-core GPU graphics chip. Improving the tablet’s camera options, the iPad 3 will play host to an iSight camera capable of Full HD 1080p video recording capabilities with video stabilisation and noise reduction features as standard.
Whilst not featuring the company’s iPhone 4S exclusive voice commanded personal assistant Siri has not made the jump to the iPad 3, the tablet will play host to voice dictation features allowing users to seamlessly transcribe letters at will. For US users the tablet will also play host to 4G LTE connectivity options.
Fulfilling a flurry of rumours, the iPad 3 will land almost 1mm thicker than its predecessor lining up at 9.4mm thick and 1.4lbs (635g) in weight.
Following the trend set by last year’s iPad 2 launch and living up to a number of rumours, Apple has revealed that the eagerly awaited iPad 3 UK release date will take place in just nine days time with the next-gen tablet to hit stores in the UK on Friday March 16th.
With iPad 3 pre-orders opening via the official Apple online store now, the third-generation tablet will touch down the same day the Cupertino based company officially opens new retail stores in Houston, Texas and London’s iconic department store Harrods.
With the long awaited new Apple iPad 3 now a thing of reality following its official unveiling, Apple has revealed the tablet will follow the pricing structure of its predecessor with new iPad 3 prices to start from just £399.
Despite a number of pre-release rumours suggesting the inclusion of a 9.7-inch Retina display would see the market leading tablet follow-on land as much as £50 more expensive than its predecessor, Apple has officially revealed it will maintain the pricing plans set out by the formerly dominant iPad 2.
Kicking off with the 16GB Wi-Fi only model, those looking to snap up the third-generation iOS tablet will need to part with £399 with those requiring 32GB or 64GB of internal storage having to splurge £479 or £559 respectively.
On the Wi-Fi + 3G front, wannabe iPad 3 owners looking to access the web at will need to part with £499, £579 or £659 depending on their choice of 16GB, 32GB or 64GB storage options.