iTunes Radio detailed

iTunes Radio will feature one audio ad once every 15 minutes and one video advert an hour, according to reports.

 

According to advertising trade magazine AdAge, users not paying the $24.99 annual subscription fee will receive one audio advert every 15 minutes and one video advert every hour.

The video will be shown when users when they are likely to be looking at the screen, according to the magazine.

Read more: 4.4 billion songs were streamed in 2012

Apple is expected to reveal more details about the service as early as next month.

It officially unveiled the service at this year’s Worldwide Developers Conference in June. It followed months of speculation about the online music streaming service.

At the time, it revealed that iTunes Radio will go head-to-head with online radio services like Pandora and Last.fm, rather than all-you-can-eat streamers like Spotify.

Read more: Spotify wins T3’s Innovation of the Year award

According to the report, iTunes Match subscribers will not have to sit through adverts. Nor will they have a limited number of songs they can skip.

Apple declined to comment on AdAge’s story.

iTunes Radio is expected to debut in the US this autumn, with other countries following.

Apple is expected to unveil its new iPhone models at an event on September 10th. It is also rumoured that the company will announce the official release date for iOS 7 at the event.

Read more: WWDC 2013: T3’s reaction

It is currently unclear if it will be announcing the much rumoured iPad and iPad mini updates at the show.

If it doesn’t, it may choose to also hold off the announcement of iTunes Radio for the iPad unveiling.

Latest Apple news

iWatch Todd Hamilton concept
Apple iWatch: Price, rumours, release date and leaks

The Apple iWatch is rumoured to be in some form of production right now – we round up the news and speculation on its specs, features and potential release date 

Comments

Be the first to comment…

Back to top
Close
T3 Newsletter
Sign up to recieve the T3 newsletters by entering your details below

Your Details

As you're registering with us. we'd like to think that you'd enjoy receiving the following emails; if you'd rather not receive them, please untick the boxes:

I would like to receive other emails from T3, Future Publishing Limited and it's group companies containing news, special offers and product information
I agree to the terms of use and privacy policy and confirm that I am over 16 years of age *
Close
Log in or Join

By clicking below you agree to our terms and conditions and our privacy policy

Log in to T3.com with your preferred social network

Log in with your T3.com account

CloseJoinPlease complete these additional details

Join T3.com with your preferred social network

OR

Join T3.com

Please tick this box to confirm you are 16 years old or over

Just so we know you're human

Newsletters

I would like to receive T3 email newsletters, packed full of the latest tech news, competitions and exclusive offers.

I would like to receive other emails from T3, Future Publishing Limited and its group companies containing news, special offers and product information.

I would like to receive offers from carefully selected third Parties. We will not share your data with the third party.

Close Edit your profile

Change your password

Newsletters

I would like to receive T3 email newsletters, packed full of the latest tech news, competitions and exclusive offers.

I would like to receive other emails from T3, Future Publishing Limited and its group companies containing news, special offers and product information.

I would like to receive offers from carefully selected third Parties. We will not share your data with the third party.

Social networks

You have authorised these social networks to interact with your T3.com account.

Please ensure you deactivate or revoke access to this website from within your social networks settings to ensure all permissions are removed.

Close Forgotten your password

Forgotten your password?

Please enter the email address that you used to sign up and we'll send you a new password

Close
Forgotten password
Don't have a T3 Account? Join now