The new streamlined Sky on-demand service Sky Go has landed on the App Store and is available for customers to download now.
Sky Go for iPhone, iPad and iPod touch replaces the Sky Mobile TV app and offers 10m existing customers on-the-go access to the Sky TV package in-line with their subscription.
So, if you pay for all five Sky Sports channels and ESPN, you'll be able to watch them on your tablet and smartphone. Customers also get access to the PC and Mac-based iteration of Sky Go.
Sky News is also available and more channels will be coming to the service in due course.
Non-Sky customers will be able to subscribe to the service, for a premium, from August just in time for the Premier League Football season. There's no word yet on when the plans will be made available to non-existing customers or how much the subscription packages will be.