Today sees the start of Get Online Week here in the UK, as key media and web players try to get the remaining nine million Brits who aren’t online using the web.
The campaign is being backed by the BBC, with adverts across its channels showing non-web users how getting onto the internet can save them money and change their lives for the better.
Google and McDonalds are also set to run their own events, he;ping those who don’t know how to use a computer or access the internet. Even a character in The Archers is set to get their first computer lesson as a call to action for older people.
UK Online Centres, a government backed body, reckons users can save £100 by getting online and being able to compare prices. There are 3,000 events across the UK this week, with details on the Get Online Week official website.