RIM target lofty opening month sales goal
RIM’s first foray into tablet market the BlackBerry Playbook is expected to ship on one million units in its opening month, the smartphone manufacturer has revealed.
Set to launch in March and topple the one million unit mark later the same month when the opening quarter of 2011 comes to a close, RIM’s targets for the PlayBook eclipse those of the Motorola branded rival the Android powered XOOM tablet which is targeting figures of 800,000 in the same time period.
Set to target the existing BlackBerry handset user base the initial, Wi-Fi only, PlayBook will allow for tethering between devices for internet access whilst on the move.
Set to sport a 7-inch mutitouch capable LCD display and 1GHz dual-core processor with 1GB of RAM, the pocket-friendly, powerful PlayBook is likely to beat the iPad 2 to the dual-camera touting punch with a 3-megapixel front-facing snapper joining a 5-megapixel rear-facing model.