Apple's iWatch may cost under £100

Apple’s rumoured smartwatch may cost under £100, according to analysts.

 

According to a CIMB analyst, Taiwanese manufacturer Inventec is expected to win the contract to produce as much as 60 per cent of Apple’s iWatch.

In that prediction is the claim that the iWatch will not ship to market until the second half of next year.

Previous predictions had suggested that Apple’s smartwatch could arrive as soon as the end of this year.

Read more: Best watches to buy in 2013

The analyst – who is unnamed – also went on to claim that the device will cost between $150 (£97) and $230 (£150). Though it is unclear if that is the price Apple is expected to sell it for, or the cost to make each smartwatch.

The investment note says that the Apple’s marketing push is expected to target people replacing their iPods, rather than their iPhones. If true, that suggests that the iWatch will be complementary to the iPhone and iPad, rather than aiming to replace them.

The analyst predicts that 63.4 million iWatches will be sold before the end of 2014.

However, Apple will face an uphill struggle if it does hold off until late 2014 to launch its own smartwatch.

Samsung is expected to unveil its own smartwatch, the Galaxy Gear, at an event ahead of this year’s IFA in Berlin next month.

Via:Digitimes

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