Amazon has risen to power in the Android tablet market with the 7-inch Kindle Fire controlling a 54.4 per cent stake of the American scene
Rising to prominence thanks in large to its wallet friendly price tag and heavily skinned Android OS, figures compiled by analysts comScore have shown that in the in the three months leading up to March 2012 Amazon saw its share of the Android tablet scene increase 29.4 per cent to a dominant 54.4 per cent share.
Taking a stranglehold of the 7-inch tablet market the Kindle Fire has eclipsed the likes of Samsung and Motorola on the Android tablet front with the family of Galaxy Tab device accounting for just 15.4 per cent of all Android tablets shifted in the US during February whilst Motorola’s collection of Xoom tablets held a 7 per cent share.
"The Kindle Fire has almost doubled its share in the past two months from 29.4 percent share in December 2011 to 54.4 percent share in February 2012, already establishing itself as the leading Android tablet by a wide margin,” a spokesperson for comScore said.
Sporting a 7-inch LCD touchscreen display with a Gorilla Glass coating and a 1024 x 600p resolution the Amazon Kindle Fire lines up at a similar size to the Samsung Galaxy Tab and BlackBerry PlayBook with a dual-core processor landing alongside 8GB of internal storage enhanced by access to the Amazon cloud service.
The tablet’s battery life is touted at 8 hours of reading or 7.5-hours of continued video playbook with a sleek design seeing the device measure up at just 11.4mm thick.
Unlike its Apple branded rival the Kindle Fire does not play host to an integrated camera, front or rear, with connectivity options to be handled by inbuilt Wi-Fi. Unlike the company’s Kindle e-readers and rival tablets, the Kindle Fire are not be available in a 3G capable guise.
Landing as more than an outlet for e-books the Kindle Fire, which lines up at just 413g in weight, is a full on multimedia hub with access available to Amazon Prime, a streaming service playing host to 100,000 movies and TV shows as well as 17 million songs.
Still exclusive to US markets the Amazon Kindle Fire lines up with a $199 (£123) price tag. Amazon has yet to unveil any plans to bring the device to the UK.