Tech Rivals: When the mocking goes public
Mitchell and Webb's I'm a Mac and I'm a PC
Macs are cool and creative, PCs are for squares, yeah? That's the message Apple were going for with this string of ads featuring Peep Show duo Mitchell and Webb as anthropomorphised PCs and Macs, respectively. Forgetting that Webb's Peep Show character Jezz is a talentless, self-deluding layabout who ends up trading sexual favours for a job in the music industry.